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Topic: Bing

Google Search Exec Questions Facebook Graph Search

Also discusses ambitions to recreate Star Trek

Facebook CEO Mark Zuckerberg has made a point of stressing that the social network’s Graph Search is not a Web search engine along the lines of Google. Rather than scan…

Top 10 Commercials of the Week: Nov. 30 - Dec. 7

Internet Explorer trolls itself, Santas go surfing, and GE gets the robots moving

This week, Bing bashed Google for "Scroogling" your holiday shopping searches, StubHub's ticket tree mourned its piney and formerly ornamented cousin, and Expedia unleashed a rare commercial that will have…

Ad of the Day: Bing

Microsoft warns you not to get 'Scroogled' by Google this holiday

Advertising writers love to coin new words, usually at the expense of reason and taste. The minds behind Microsoft's Bing, of all people, have hung their new anti-Google attack campaign…

Microsoft Gets 30 Brands to Run Windows 8 In-App Ads

20th Century Fox, Nissan running first campaigns

Microsoft may or may not be dropping upwards of $1 billion to promote its latest operating system Windows 8, and now the company’s announcing that 30 brands have agreed to…

Bing Issues Pepsi-Style Challenge Against Google

Campaign calls users to take blind search test

When your direct competitor holds 67 percent market share and is synonymous with the product category itself, you have a couple of options. In the case of Microsoft’s search engine…

Yahoo Unveils New Search Browser

Syncs across desktop, iPad, iPhone

Despite outsourcing its search results to Bing, Yahoo maintains that it is still very much in the search game technology-wise. To prove as much, over the last six months the…

CORRECTION: Google Continuing Rollout of Search Retargeting Options

More advertisers targeting users who've recently clicked on search ads

Correction: On Tuesday, Adweek posted an article which reported that Google is testing a new search retargeting feature. The story alleged that Google had begun allowing advertisers to run display ads…

Google Drops Knowledge (Graph) on Search

First step toward next generation of search, says company

Essential as search is to digital marketing--search received 47 percent of the $31.7 billion spent on online advertising in 2011, according to the Interactive Advertising Bureau and Pricewaterhouse Coopers—it's not…

Microsoft Revamps Bing With Social Sidebar

Three-column design rolling out over coming weeks

Microsoft’s Bing has been gradually gaining traction in the search space by excelling at something Google doesn't own: social search. For example Bing users can link their Facebook accounts in…

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