Bill Koenigsberg | Adweek
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Topic: Bill Koenigsberg

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Family Photos: The Advertising and Media Edition Some of the industry's boldface names along with their progeny

Considering the changes in advertising and media in the last three-and-a-half decades, it is comforting to know that some familiar names will be with us for generations to come. Here,…

November 10, 2013, 8:24 PM EST

Media Agency Bosses Tackle Turnover, Transparency Six leaders talk shop at the 4A's conference

In 40 minutes, they covered a lot of ground. Six leaders in the media agency world gathered on stage today at the 4A's Transformation conference in New Orleans to discuss everything…

March 12, 2013, 1:07 PM EDT

C-3POh No! Broadcasters Agitate for Better Ratings Currency Push to adopt C7 metric heats up as live ratings falter

Troubled by historically weak prime-time deliveries, broadcast executives have begun making a case for adopting a more expansive ratings currency, one that would wring more favorable results from time-shifting viewers. Speaking…

November 14, 2012, 5:26 PM EST

The Givers From the top ranks of AOL and A+E Networks, to Havas and Time Inc., a portfolio of people doing good

Despite a still-iffy economy and another dip in consumer confidence last month, Americans continue to open their checkbooks for charity, with total philanthropic donations last year growing 4 percent to…

July 9, 2012, 12:03 AM EDT

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