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Topic: Bethesda Softworks

Publicis Buys Rokkan

70-person shop's clients include JetBlue, Sharp

Publicis Groupe has acquired a 100 percent stake in Rokkan, the holding company and agency announced today. Financial terms of the deal were not disclosed. The purchase adds another digital shop—and…

Gaming Publisher Integrates Up and Down TV Dial

Bethesda Softworks' 'Face Off' integration first of its kind for Syfy show

ZeniMax Media's software publisher Bethesda Softworks may not be a familiar name to the non-gamers among you, but if you've looked at a billboard or a subway poster in the…

Shooter-game ad channels zombie musicals

A gritty, graphic video-game promo with freshly deceased corpses espousing undying love for their curvaceous executioner? And it's a musical? Must be Bethesda Softworks playing the "outrageous" card again. Having…

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