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Topic: Bethesda Softworks

Publicis Buys Rokkan 70-person shop's clients include JetBlue, Sharp

Publicis Groupe has acquired a 100 percent stake in Rokkan, the holding company and agency announced today. Financial terms of the deal were not disclosed. The purchase adds another digital shop—and…

December 20, 2012, 2:30 PM EST

Gaming Publisher Integrates Up and Down TV Dial Bethesda Softworks' 'Face Off' integration first of its kind for Syfy show

ZeniMax Media's software publisher Bethesda Softworks may not be a familiar name to the non-gamers among you, but if you've looked at a billboard or a subway poster in the…

September 25, 2012, 12:18 PM EDT

Shooter-game ad channels zombie musicals

A gritty, graphic video-game promo with freshly deceased corpses espousing undying love for their curvaceous executioner? And it's a musical? Must be Bethesda Softworks playing the "outrageous" card again. Having…

October 5, 2009, 9:00 AM EDT