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Topic: Best Buy

Study: ESPN Fans Big on Cars, Bars Placed, Inc. survey matches TV outlets with store visits

If you happen to own a car dealership, you could do worse than buy advertising time on ESPN. Same principal applies if you’re a publican or barkeep. According to new research…

September 6, 2013, 11:00 AM EDT

Useless Plastic Box Going for $99.99 at Best Buy, Thanks to Rascally Artist Fake product reaches store shelves

A street artist named Plastic Jesus (picking an artsy pseudonym in 2013 is like picking an AOL screen name in 1997) stuck it to the man by leaving a fake…

August 19, 2013, 10:05 AM EDT

Get the Perfect Clothing Fit With a Digital Sizing Booth Bloomingdale’s offering high-tech shopping

A bastion of fashion since 1860, Bloomingdale’s might not be the first place that comes to mind for a high-tech shopping experience. But that’s likely to change with the department…

April 15, 2013, 10:11 PM EDT

Consumers Visit Retailers, Then Go Online for Cheaper Sources The victims, demographics and rationales behind showrooming

Target and Best Buy have been fighting back against showrooming, where people check out the goods in brick-and-mortar stores with the express intent of finding them cheaper online (hello, Amazon).…

March 14, 2013, 7:03 AM EDT

FTC Takes on Text Message Spam With Eight Lawsuits Feds going after companies that sent 180 million spam texts promising free gifts

It may be illegal to send text spam, but that hasn't stopped companies from bombarding consumers with hundreds of millions of text messages. Cracking down on the practice, the Federal…

March 7, 2013, 12:43 PM EST

LivingSocial Nabs Former Best Buy CMO Digital deals player hires Barry Judge

LivingSocial today tapped Barry Judge as CMO, the same role he held at Best Buy for the last four years during his decade-plus tenure at the big box retailer. He…

January 8, 2013, 3:58 PM EST

Top 10 Commercials of the Week: Dec. 7-14 Ellen and her elves, TiVo and Tebow, and a look back at the year in Google searches

This week, Lacoste unveiled the swipe-able polo shirt of the future, kids bemoaned Hurricane Sandy's effects on seaside amusement parks, and ESPN celebrated one of the world's great sports rivalries—in…

December 14, 2012, 10:29 AM EST

The Spot: Gifts That Do Electronics inspire real people to do great things in Best Buy's holiday ads

IDEA: In so many holiday ads, the moment of gift giving is the culmination of the journey—an easily exploited emotional high point for those giving and receiving. In Best Buy's…

December 11, 2012, 6:13 AM EST

Target Pushing Into Media Business Retailer selling inventory on Target.com via PubMatic-powered private ad marketplace

The holidays are a busy season for retailers looking to juice revenue by running ads promoting inventory-clearing sales. But for Target, this year the holidays are also a time for…

December 6, 2012, 5:43 PM EST

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