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Topic: Berkshire Hathaway

NetJets Hires Havas Worldwide for Digital Ads Global assignment includes CRM, social media efforts

NetJets, looking to expand its marketing efforts in its 50th year, has hired Havas Worldwide to lead digital marketing efforts globally. The agency will be responsible for everything from customer relationship…

May 20, 2014, 1:46 PM EDT

Retail, Automotive Biggest Spenders in 2013 P&G, GM, AT&T among Kantar's top 10 spenders for the year

The absence of the Summer Olympics and political spending in fall 2013 (compared to their presence in 3Q 2012) may have put a damper on advertising expenditures, but total ad revenue…

March 25, 2014, 4:18 PM EDT

Warren Buffett and Quicken Loans Will Pay You $1 Billion for a Perfect March Madness Bracket It's just that easy!

It's not quite Dr. Evil money, but Warren Buffett—through Berkshire Hathaway and Quicken Loans—is offering a cool $1 billion to anyone who completes a perfect March Madness bracket this year. Think…

January 22, 2014, 12:25 PM EST

TV Takes the Gold in Q3 Broadcast, cable budgets soar on infusion of Olympics, political dollars

Thanks in large part to an Olympian television marketplace and the deep pockets of Procter & Gamble and General Motors, U.S. advertising expenditures in the third quarter were up 7…

December 17, 2012, 5:40 PM EST

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