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Topic: BCS Championship Game

ESPN Launches College Football Playoff Hype in Preseason W+K creates spot to build excitement for on-the-field championship

ESPN is hard at work, creating buzz for the inaugural year of the College Football Playoff (CFP).   Created by longtime partner Wieden+Kennedy, the "Who’s In" campaign looks to reach fans…

August 12, 2014, 1:49 PM EDT

See Denny's Devilish Tweet to Auburn Fans After the BCS Title Game A loser's road map

Raise a giant Cherry Coke and toast Denny's for this great tweet after the BCS title game—offering distraught Auburn fans a road map for where they can comfort-eat their miseries…

January 7, 2014, 4:42 PM EST

All You People Did This Year Was Watch The Walking Dead and Duck Dynasty Show pitch: zombie ducks

Take even a cursory glance at the Nielsen ratings for TV’s dollar demo and two cable series will jump right out at you: AMC’s The Walking Dead and A&E’s Duck…

December 12, 2013, 5:17 PM EST

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