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Topic: Basketball

Lakers' Losing Streak Forces Taco Time-Out Jack in the Box promotion tied to winning games has L.A. basketball fans going home hungry

With 2:05 left in the third quarter of a recent game at Staples Center between the Los Angeles Lakers and the visiting Oklahoma City Thunder, public address announcer Lawrence Tanter…

January 29, 2013, 7:13 AM EST

Ad of the Day: Nike Love him or hate him, you'll enjoy W+K's hugely entertaining new Kobe Bryant spot

Lots of people don't have much use for Kobe Bryant, but his new Nike spot really is one of the most enjoyable ads he's ever done. The Los Angeles Lakers star…

January 18, 2013, 12:22 PM EST

Chuck's Big Comeback The Chuck Taylor high-top shows how a brand can rise from the dead

According to the folks at Gallup, 20 percent of Americans believe in reincarnation. There’s no telling what portion of the sample works in marketing, but for those people, the belief…

October 4, 2012, 12:01 AM EDT

Ad of the Day: Adidas A city grieves for Derrick Rose, and awaits his return, in 180LA's show-stopper

If there's one thing I love, it's watching my favorite sports organization score a goal unit against the sports organization from that place I've always hated. Seriously, I am occasionally…

September 26, 2012, 2:08 PM EDT

Ad of the Day: Nike Lockout shmockout; basketball is bigger than the NBA

The NBA lockout might have pushed the season back by a couple of months, but just because there’s no professional basketball being played, that doesn’t mean absolutely no one’s playing.…

November 4, 2011, 1:17 PM EDT

Those Poor NBA Players Just Want to Play, Says Jordan Brand 'Love the game,' says W+K spot

I hadn't finished not caring about the 1998-99 NBA lockout when this year's work stoppage made me not care all over again. Thirteen years ago, Nike ads played up fans'…

October 27, 2011, 9:01 AM EDT

ESPN chronicles bracket-picking process

Here's a fun spot from the hoopsters at Wieden + Kennedy promoting ESPN's Tournament Challenge. (Is there a big college basketball tourney this month? Someone really should alert the nation's…

March 14, 2011, 8:15 AM EDT

Nike and Wieden pay tribute to '90s hip-hop

Back in the '90s, it seemed like pro athletes were lining up for the chance to put out terrible rap albums. Now, Nike and Wieden + Kennedy revisit those days…

August 11, 2009, 9:52 AM EDT

Dwight Howard sick of the Kobe/LeBron ads

Kobe Bryant and LeBron James's new NBA playoff-themed ads for Nike (above) and Vitaminwater (below) have sparked a lot of excitement—particularly from Dwight Howard. But not in a good way.…

May 26, 2009, 9:37 AM EDT

Basketball is religion in TNT's new NBA ads

Here's another case of strange marketing bedfellows, as TNT and Sony Pictures team up to cross-promote the NBA playoffs and the movie Angels & Demons. The resulting mashup…

May 5, 2009, 11:52 AM EDT

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