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Topic: Bartle Bogle Hegarty

7 Agencies Chase Infiniti's Global Account Annual media spending totals $450 million

Infiniti Motor Co. will meet with more than a half-dozen agencies before selecting a handful of finalists to pitch its global creative account. The meetings are taking place this week, with…

June 26, 2014, 4:58 PM EDT

BBH and Scooter Braun Launch a Production Company The Creative Studio will create short and long-form content

Pelle Sjoenell, chief creative officer of Bartle Bogle Hegarty in Los Angeles, has taken on a new, secondary mission: leading agency contributions to a new joint venture with Scooter Braun's…

June 20, 2014, 7:24 PM EDT

Wieden + Kennedy Shanghai Finds ECD at JWT Yang Yeo will join the agency in August

Wieden + Kennedy has reached into JWT to fill one of the top creative roles in its Shanghai, China office.  Yang Yeo, North Asia ecd and China chairman at JWT, will…

June 17, 2014, 12:38 PM EDT

TBWA Will Create Global Ads for Sotheby's London office lands assignment without a pitch

It has been a busy 18 months for luxury players and ad agencies. First, Christie's hired Bartle Bogle Hegarty, then Tiffany tapped Ogilvy & Mather, and now Sotheby's has hired…

June 11, 2014, 5:20 PM EDT

You Need More Than Great Ads to Win at Cannes Agencies get quirky in their video entries

Some recent case-study videos have become just as creative—sometimes more so—than the campaigns they tout. As award show entry numbers swell—the Cannes Lions festival got 37,427 submissions this year, up…

June 9, 2014, 9:54 PM EDT

Bartle Bogle Hegarty Adds New Chief Global Growth Officer Michael Densmore joins from McKinney next week

Bartle Bogle Hegarty has cast a new role at the agency with an executive from McKinney.   Michael Densmore, chief marketing officer at McKinney, will become the chief global growth officer…

May 21, 2014, 2:30 PM EDT

TBWA Names a New Creative Chief for L.A. Insider Stephen Butler succeeds John Norman

After first looking outside, TBWA\Chiat\Day has filled the top creative role in its Playa del Rey, Calif. office with insider Stephen Butler. The chief creative officer position had been vacant since…

April 28, 2014, 9:29 PM EDT

BBH's David Kolbusz Heads to Wieden + Kennedy Fills one of the top ecd roles in New York

David Kolbusz, the Bartle Bogle Hegarty creative leader that TBWA\Chiat\Day tried to recruit, has landed at Wieden + Kennedy instead. TBWA\C\D sought Kolbusz to help lead its office in Playa del…

April 7, 2014, 12:11 PM EDT

John Hegarty's 5 Most Provocative Thoughts About Creativity 'Bollocks to failure,' says the BBH co-founder

John Hegarty is an advertising icon, as co-founder and creative leader of Bartle Bogle Hegarty. And with that comes many honors, like getting inducted into the American Advertising Federation Hall…

April 7, 2014, 8:46 AM EDT

British Airways Expands Its Relationship With BBH Shop adds loyalty, digital marketing responsibilities

Bartle Bogle Hegarty retained its creative lead on British Airways and added responsibility for loyalty and digital marketing. BBH is teaming with Simon Hall and Warren Moore, current owners of London…

March 18, 2014, 3:49 PM EDT

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