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Topic: Barbie

These 10 Toy Brands Are Winning Social Media For The Holidays Lego and Monster High play big on Facebook and Twitter

What holiday toys generate the best social media buzz? To find out, Brand Chorus analyzed the biggest sellers from online retailers Amazon, Toys "R" Us and Target to create a…

December 16, 2014, 7:08 AM EST

Meet the Doll That's Proportioned Like a Real Woman, and Comes With 'Imperfection' Stickers Cellulite, moles, grass stains and more

She's just like the iconic Barbie, but normal. The Lammily doll has the proportions of an average 19-year-old woman's body, based on data from the CDC—unlike the Barbie doll, whose proportions…

November 20, 2014, 8:39 AM EST

Entrepreneur Barbie Is on LinkedIn, and She's Already Way More Connected Than You But is she good for girls?

The newest high-profile member on LinkedIn probably isn't going to write you a recommendation or endorse you for your propensity for tweeting anytime soon. Probably because she's plastic and can't…

July 3, 2014, 9:49 AM EDT

Mattel Experiment Tries to Show That Barbie Isn't as Evil as You Think How do kids really play with her, anyway?

If you asked a group of women over 25 to name some toys they played with as kids, Barbie would certainly come up. Less so now if you asked a…

May 21, 2014, 8:47 AM EDT

Barbie's Life Is a Lot Less Perfect in British Artist's Disturbing Photographs Sam Humphreys asks: "What if?"

Meet Domestic Abuse Barbie, a doll that will not be modeling for Sports Illustrated or appearing in toy stores anytime soon. Sam Humphreys, an artist out of the U.K., has transformed…

February 24, 2014, 1:04 PM EST

Year of the Troll: Brands Learn to Love Messing With Consumers But are they risking trust?

Is JCPenney drunk tweeting the Super Bowl? Is Sports Illustrated putting Barbie on the cover of its Swimsuit Issue? Does Groupon really think Alexander Hamilton was president? When each of these…

February 23, 2014, 9:46 PM EST

6 Toy Ads That Transformed Toys Forever [Video] Why do kids want the toys they want? Sam Thielman explains

From Barbie to Bratz via an army of action figures that are defnitely not dolls for boy, Sam Thielman explains how the union of broadcasters and toymakers created a multibillion…

February 16, 2014, 11:28 PM EST

This Week's Wins, Fails and WTFs [Video] Adweek staff look at the winners and losers

Michael Sam did well this week, Marc Jacobs perhaps not so much. Tony Case, Michael Bürgi, Tim Nudd, Chris Heine, Garett Sloane and Emma Bazilian give their takes on the…

February 14, 2014, 7:58 AM EST

Sports Illustrated Swimsuit Issue's Newest Model: Barbie Mattel unveils new 'Unapologetic' campaign in advertorial

This year, the Sports Illustrated Swimsuit Issue turns 50, which means that plenty of SI Swim Legends will be popping up to pay tribute to this all-American institution. But among…

February 11, 2014, 12:02 PM EST

Miley's Twerking Won't Stop Driving Video Views Chicken-starring spoof tops YouTube charts; PewDiePie takes up five slots

The VMAs are two weeks old, but the impact of Miley Cyrus' titillating twerking session continues to be felt. An instructional clip featuring a twerking Barbie doll and a chicken…

September 10, 2013, 5:00 AM EDT

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