Topic: The Barbarian Group

IBM Tells the Amazing Story of a Blind Distance Runner and the App That Keeps Him Going

How Simon Wheatcroft uses Runkeeper

Simon Wheatcroft has run more consecutive miles than most people could imagine walking. All despite the fact that he's blind. A stunning new ad from IBM (from The Barbarian Group and…

Kids Try Out 'Most Realistic' VR Game, Only to Discover It's Actually the Forest

Nature: Better than Oculus

In the latest installment of the Ad Council and the U.S. Forest Service's "Discover the Forest" campaign, the Barbarian Group puts fake VR headsets on a bunch of eight and…

Yes, Barbarian Group Has a Waterless Hot Tub. But Look What Barton F. Graf Has

Something better

These agency tours of The Barbarian Group are pretty impressive. But you know who's not that impressed? Fellow New York agency Barton F. Graf 9000. When Barbarian Group released its Vimeo…

Barbarian Group Has Its Superdesk, but Barton F. Graf's Offices Might Be Even Cooler

One incredible continuous floor

For those of you blown away by The Barbarian Group's 4,400-square-foot undulating "superdesk," Gerry Graf wants you to know his offices are pretty damn impressive, too. Much like TBG's snake-like, resin-poured…

The Barbarian Group Just Built a 'Superdesk' That You Have to See to Believe

4,400 square feet of undulating awesomeness

The upsides and drawbacks of common work spaces have been debated in the agency world for decades. But no one can deny the cool factor of The Barbarian Group's newly…

GE Makes the Most Hypnotically Pulsating Video Ever About Intermodal Freight Transport

Boring no more

You may not have known that shipping containers can dance. To promote GE Transportation, agency The Barbarian Group teamed up with Reuben Wu of British electronic band Ladytron to create a…

The World's Kookiest, Catchiest Anti-Asthma PSAs May Leave You Breathless

Twisted genius of Parry Gripp

Remember the "Chimpanzee Riding on a Segway" song from way back in 2010? How about the theme song from Buffy the Vampire Slayer from the 1990s? Parry Gripp was the…

Pepsi NEXT Refreshes the Taste Test With Web Parodies

Spoofs of Internet celebs try the new drink

Pepsi NEXT wants you to know it's savvy to the internets. It's already launched a TV ad featuring a break-dancing, guitar-shredding baby, created by TBWA\Chiat\Day in Los Angeles. Now, it's…