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Topic: Barack Obama

Preparing for the Political Ad Push Some campaign spots bumped for PACs as the battle for TV ad inventory heats up

Between now and Nov. 6, there will be nowhere to hide from the onslaught of political advertising set to hit more than $3.3 billion on TV. Behind the scenes at…

September 19, 2012, 6:41 AM EDT

Samsung Looks to Steal iPhone Thunder on Twitter Brands use Promoted Tweets to hijack buzz

For users, Twitter’s all about the moment. For marketers, Twitter’s increasingly about hijacking the moment from competitors through the social site’s Promoted Tweet ads. That’s why it will be worth…

September 12, 2012, 12:19 PM EDT

Infographic: Real-Time Sharing of Obama and Romney Ads Up to Election Day Unruly Media tracks viral path of election videos on Twitter, Facebook, blogs

"If you're sick of hearing me approve this message, believe me, so am I." Barack Obama acknowledged, in his speech at the Democratic National Convention, that the "avalanche" of presidential campaign…

September 10, 2012, 10:09 AM EDT

Data Points: Bad News Coverage of the candidates is increasingly negative

If watching coverage of the presidential race leaves you with a touch of nausea, there's good reason: The portrayals of the candidates in the news has never been more negative,…

September 6, 2012, 12:03 AM EDT

It's DNC's Week, but Romney Owns Twitter Ads GOP-leaning groups buy up Promoted Trend ads

Republican groups have owned the Promoted Trend ad spot on Twitter so far during the week of the Democratic National Convention. On Tuesday, the Republican National Committee bought the marquee Twitter…

September 5, 2012, 12:23 PM EDT

NewsBeast: Still Hiring Controversy be damned; Niall Ferguson cover story a big seller

Despite fresh questions about Newsweek's viability in print, NewsBeast is still hiring. Editor Tina Brown announced the hire of New York Observer’s Politicker editor David Freedlander as a senior political correspondent, focusing…

August 31, 2012, 2:05 PM EDT

The Best Moments From Obama's Reddit 'AMA' The president emerges unscathed, but the website is the real winner

His responses only took all of 30 minutes, but president Barack Obama's "Ask Me Anything" session on Reddit generated nearly 12,000 comments (200 within the first nine minutes) and 1,850,000…

August 29, 2012, 6:00 PM EDT

Beef Jerky Brand Makes Meat-Mosaic Portraits of Obama and Romney Just a couple of meatheads

If you're at all like me, you've probably wondered what Barack Obama and Mitt Romney would look like in meat-sculpture form. Well, now we know. Jack Link's and ad agency…

August 23, 2012, 9:22 AM EDT

2012 Election Gets a Little Closer on the Digital Front Romney campaign narrows the gap in display ad impressions

For those looking at the 2012 election through a digital lens, there was plenty to talk about last week. A Pew Research Center study making the rounds among media outlets…

August 20, 2012, 2:05 PM EDT

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