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Topic: Barack Obama

Barack Obama Gets @POTUS, His Personal Twitter Handle

But what happens to it after he leaves office?

Late Monday morning, President Barack Obama tweeted from his new Twitter account, @POTUS, for the first time. Hello, Twitter! It's Barack. Really! Six years in, they're finally giving me my own…

How Lee Daniels Drew on His Own Life to Shape Empire, TV's Surprise Hit

The creative force tells us what he's learned and what's next

Scratch the surface of Fox's monster hit drama Empire and you'll find a whole lot of truths that are based on the experiences of Lee Daniels, who created the series…

Moving at the Speed of the Screen

Video has become the new daypart

Marketers have long recognized the incredible power of video to sell a product, brand or service. Yet at an ever-increasing pace, consumers are shifting away from the No. 1 vehicle…

10 World Leaders Who Rule on Twitter

India's head of state, Modi, especially leverages social media

What do President Barack Obama, Pope Francis, India's Prime Minister Narendra Modi, Indonesia's Susilo Bambang Yudhoyono and Queen Rania of Jordan have in common? They are among the most powerful…

Obama Getting 'Fancy' With His Words Goes Viral

President's edited words blend with the song of the summer

First things first, have you seen Barack Obama singing Fancy? YouTube channel baracksdubs, known for mashing up the President's speeches into popular songs, has taken on the popular Iggy Azalea rap…

Obama Will Nominate Former P&G CEO Bob McDonald as Secretary of Veterans Affairs

Announcement expected today

President Obama has chosen former P&G CEO Bob McDonald as his new secretary of veterans affairs, according to White House officials cited by The Washington Post. The decision follows a report on…

Gallup's Buzzy Social Media Report Appears 'Deeply Flawed'

2012 called and wants its data back

Gallup released a report yesterday called the State of the American Consumer that said 62 percent of U.S. consumers believe Facebook, Twitter, LinkedIn, Google+, etc. do not affect their purchase…

Celebrities Join White House PSA Against Sexual Assault

'Help her ... never blame her'

The White House has issued a new PSA empowering people to stand up against sexual assault as part of its "1 Is 2 Many" campaign. Seeing President Barack Obama, Vice President…

How Samsung and David Ortiz Roped the President Into a Promotional Selfie

Obama photo was a planned social stunt

Has Samsung gone selfie crazy? The smartphone maker behind the Oscar selfie tweeted 'round the world has now brought President Barack Obama unwittingly into its marketing act. Unbeknownst to the leader of…

Nate Silver's FiveThirtyEight Resurfaces Just in Time for March Madness

Picks Louisville to win it all

Nate Silver's FiveThirtyEight is back up today with predictions for the forthcoming NCAA tournament, tabbing Louisville as the odds-on favorite even though the Cardinals are only a fourth seed in…

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