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Topic: Baltimore Ravens

After Ray Rice, the NFL Needs to Go Big to Restore Brand With Women It may be 'toast' if it doesn't, marketers say

If the National Football League addresses the Ray Rice scandal as merely a public relations problem, most branding experts and marketing execs say it's making a colossal mistake. In fact,…

September 9, 2014, 1:19 PM EDT

Twitter Top 10: Packers-Seahawks Brawl Owns Social Media But Cowboys and 'Niners fans talked more smack

The Seattle Seahawks paddled the Green Bay Packers Thursday evening as the nation watched in horror on NBC, and that ruled the Twittersphere the week of Sept. 1. Though, fans…

September 9, 2014, 7:12 AM EDT

The NFL Catches Much Social Media Heat for Ray Rice Video Second TMZ clip finally leads to suspension

By posting a video of Ray Rice violently punching Janay Rice, his fiancee then (nee Palmer) and now his wife, TMZ accomplished something months of outrage could not—getting the Baltimore…

September 8, 2014, 10:18 PM EDT

Verizon Extends NFL Play to Foursquare Ads Geo-social app lands FiOS as advertiser

Verizon's multifaceted $1 billion partnership with the National Football League is getting a geo-social layer. Starting this week, Verizon FiOS ads will appear after folks check-in via the mobile app in…

November 12, 2013, 10:01 AM EST

Manning, Denver Scare Up Huge NFL Kickoff Ratings for NBC 25.1 million fans watch as Broncos trample Ravens

Despite a half-hour rain delay and a comprehensive butt-whuppin’ that threatened to send East Coast football fans off to bed early, the 2013 NFL Kickoff Game put up huge numbers…

September 6, 2013, 5:51 PM EDT

Despite Blackout, Super Bowl Scores Record Ratings Niners’ comeback keeps CBS, sponsors in the pink

Despite a 34-minute power outage that left CBS scrambling to impose order in New Orleans, the preliminary ratings suggest that last night’s Super Bowl may be the most-watched in history. According…

February 4, 2013, 1:02 PM EST

Endorsement Train Starts Early for Super Bowl QB Ravens' Flacco inks 1-year deal with Haribo

The “HarBowl” just a got a little bit sweeter for Joe Flacco. Flacco is the latest pro quarterback to grab an endorsement deal after reaching the Super Bowl. The Ravens quarterback…

January 30, 2013, 12:21 PM EST

Super Bowl Buys: It All 'Ads' Up Kantar Media study suggests NFL showcase is a marketer's dream

The going rate for 30 seconds of airtime in Super Bowl XLVII was a little shy of $4 million, and if recent trends are any indication, this year’s broadcast also…

January 14, 2013, 12:58 PM EST

Peyton Place: NBC Scores With Manning's Return Week 1 of 'Sunday Night Football' delivers record ratings

The first week of the 2012-13 NFL season was something of a mixed bag, as record ratings in Sunday prime were offset somewhat by a blowout in the marquee Monday…

September 11, 2012, 8:49 PM EDT

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