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Topic: A&W

A&W's Root Beer Mug Has Many Uses Beyond Holding Root Beer, Says Goofy Infomercial

But the press release is actually better than the ad

We had high hopes for this A&W Restaurants infomercial by agency Cornett for the A&W mug. Created for InStyle TV, it promised to be tongue-in-cheek, possibly nostalgic and—why not?—mobile friendly.  Well,…

With Facebook Down and Everyone Looking to Twitter, Brands Missed Their Moment

Word play from Denny's, Puffs and more

Facebook went down for the second time in less than a week this afternoon, and brands—or brands' social managers—took to Twitter to post jokes. This is the third time this month…

Catching a Buzz

In heat wave, drink makers lead YouGov BrandIndex’s July brand gainers

In a summer heat wave, it’s hard to go wrong selling cool drinks, which helps explain why brands like A&W, Miller and Diet Pepsi dominated YouGov BrandIndex’s monthly Top 10…

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