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Topic: Australia

Droga5 Gives Qantas Fliers Paperbacks That Last Just as Long as the Flight 10-book box set

Droga5 and publisher Hachette Australia recently bestowed upon Qantas frequent fliers an anachronistic little gift that will come in handy aboard Qantas flights when approved electronic devices must be completely…

May 22, 2013, 1:24 PM EDT

Dumb Ways to Die Is Now a Video Game for the iPhone and iPad McCann Australia extends beloved train-safety ad

There are now even more "Dumb Ways to Die"—and smart ways to live—as McCann Australia has made a video game out of its beloved, superviral train-safety ad from last year.…

May 17, 2013, 2:38 PM EDT

Reminder: Do Not Show a Man Having Sex With a Pig on Your Billboard It never ends well

Of all the images to take from British TV series Black Mirror, the one that made a billboard for Australian TV network Studio was of a man doing the underpants…

May 2, 2013, 8:10 AM EDT

Durex's Fundawear Lets You Reach Out and Touch Someone, Over the Internet Built-in sensors make you giggle and more

Durex Australia and agency Havas Worldwide in Sydney have invented Fundawear—underwear that's fun to wear because it allows your partner to remotely operate sensors and "touch" you over the Internet.…

April 22, 2013, 10:17 AM EDT

Australian Road Trip Ends Badly for You, and Horribly for Your Facebook Friend TAC's sobering interactive PSA

The Transport Accident Commission of Victoria in Australia hits the road once again to promote safe driving. TAC has taken many different, well, tacks in its previous efforts—ranging from goofy…

April 12, 2013, 8:55 AM EDT

Kit Kat Breaks, Melts, Paints Candy Bars Into Lovely Posters Series uses the last 50 white-chocolate Kit Kats

Over in Australia, Kit Kat decided to commemorate its limited-edition white-chocolate Kit Kats by taking the last 50 and getting illustrator Mike Watt to melt them down and create 50…

April 11, 2013, 11:34 AM EDT

Australian Ad Suggests Eating Bread That Walks Around Outdoors on Its Own Up for slaughtering a free-range loaf?

If you eat Abbott's Village Bakery bread, don't be surprised if it bleats a little, or feels a little woolly, on the way down. That's because Abbott's Village Bakery loaves…

February 28, 2013, 11:55 AM EST

Ikea Wins Valentine's Day With Offer of Free Crib—Nine Months From Now Make a baby today, save a bundle tomorrow

Ikea Australia has done the math (or has it?) and come up with an amusing Valentine's Day offer—a free crib for babies born nine months from today. You'll have to…

February 14, 2013, 10:35 AM EST

Ad Agency Tests Snack Food's Allure on Mindless Human Lab Rats 'Run mousey run!'

Australian mall rats dress up in mouse costumes and run on a giant wheel inside a cage in this latest installment of Clemenger BBDO's borderline sadistic "How far will you…

December 14, 2012, 9:17 AM EST

The Spot: Angels of Death The story behind McCann Australia's adorably grim viral megahit about train safety

IDEA: Safety PSAs are gloomy and tedious and largely ignored by young people hardwired to resist them—except when they're irresistibly fun and impossible not to share with friends. McCann Australia…

December 4, 2012, 7:09 AM EST

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