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Topic: Australia

Australian Ad Suggests Eating Bread That Walks Around Outdoors on Its Own Up for slaughtering a free-range loaf?

If you eat Abbott's Village Bakery bread, don't be surprised if it bleats a little, or feels a little woolly, on the way down. That's because Abbott's Village Bakery loaves…

February 28, 2013, 11:55 AM EST

Ikea Wins Valentine's Day With Offer of Free Crib—Nine Months From Now Make a baby today, save a bundle tomorrow

Ikea Australia has done the math (or has it?) and come up with an amusing Valentine's Day offer—a free crib for babies born nine months from today. You'll have to…

February 14, 2013, 10:35 AM EST

Ad Agency Tests Snack Food's Allure on Mindless Human Lab Rats 'Run mousey run!'

Australian mall rats dress up in mouse costumes and run on a giant wheel inside a cage in this latest installment of Clemenger BBDO's borderline sadistic "How far will you…

December 14, 2012, 9:17 AM EST

The Spot: Angels of Death The story behind McCann Australia's adorably grim viral megahit about train safety

IDEA: Safety PSAs are gloomy and tedious and largely ignored by young people hardwired to resist them—except when they're irresistibly fun and impossible not to share with friends. McCann Australia…

December 4, 2012, 7:09 AM EST

Dying Is Dumb and Hilarious in Adorable Australian PSA McCann spot keeps you off the tracks

Not since The Gashlycrumb Tinies has there been so much exquisitely hilarious death on display as in this animated PSA from McCann Australia for the Melbourne Metro train system. Described…

November 16, 2012, 2:28 PM EST

Carlton Draught Thanks Practically Everyone on Twitter Who Liked Its Ad Someone get these guys a beer

It can be difficult for brands to know how—and how often—to respond to people on Twitter. Some limit their interactions to pressing customer-service needs. Others reply enthusiastically (if sporadically) to…

September 6, 2012, 4:03 PM EDT

Carlton Draught Presents an Epic Car Chase, Without the Cars Another faux-epic Aussie beer ad

Australian brewer Carlton Draught's long history of stupid-funny advertising continues this week with "Beer Chase," its latest faux-epic spot from Clemenger BBDO. The new :90 is a cops-and-robbers tale that…

August 30, 2012, 11:20 AM EDT

Rum Ad Pities the Catfish and Its Gazillion Wasted Taste Buds Bundaberg shows us 'Mother Nature's cruelest joke'

Here's one commercial that sort of got away from its creators. And that's a shame, because the animated catfish in this Bundaberg Red spot by Leo Burnett, Sydney, Australia, is…

August 20, 2012, 10:10 AM EDT

Booze Billboard Comes to Life at Night With Luminous UV Paint Chicago artist Pose illustrates 'Life After Dark'

Australian brewer Coopers and ad agency kwp! Advertising recently commissioned Chicago street artist and illustrator Pose to create a "Life After Dark" billboard that's visible only at night. The artwork…

August 8, 2012, 9:20 AM EDT

Zits Explode in Probably the Most Disgusting Ad Ever Face-wash spot full of nasty home footage

OK, this is revolting—a new Australian commercial from Oxy face wash composed almost entirely of home-movie clips of people bursting their zits. The suspense builds with people pushing and prodding…

July 24, 2012, 9:46 AM EDT