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Topic: Austin, Texas

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A Marketer’s Guide to SXSW Brands try to keep Austin wired

For 20 years, South by Southwest Interactive—which started, humbly enough, as SXSW Film & Multimedia—has evolved into a massive marketing extravaganza, last year playing host to 31,000 tech practitioners and…

February 23, 2014, 9:44 PM EST

Niche Media Launches Luxury Title for Austin To publish six times annually

Apparently there’s still life in print media—at least when it comes to luxury magazines. Niche Media Holdings today is announcing plans to launch its 11th regional luxury lifestyle magazine, for…

January 24, 2014, 5:04 PM EST

SicolaMartin Is Now Y&R Austin Rebranding comes years after Young & Rubicam bought the b-to-b player

A dozen years after an acquisition brought Young & Rubicam and SicolaMartin together, the smaller business-to-business specialist is taking the bigger shop’s name. SicolaMartin, a 45-person shop in Austin, Texas, whose…

July 31, 2013, 1:16 PM EDT

Legacy Cable Operators in Austin Are Terrified of Google Fiber Roughly 70 times faster

The power dynamic will not shift overnight, but the newly announced launch of Google Fiber in the tech-savvy gulch that is Austin, Texas, has legacy cable operators shaking in their…

April 14, 2013, 11:06 PM EDT

Austin Is Next Market to Host Google Fiber Ultra-high-speed Internet, 200-channel TV service rolls out in 2014

Google on Tuesday confirmed that it has selected Texas’ capital city as the next market for its high-speed Internet service. Just days after rumors began to circulate that Austin was the…

April 9, 2013, 3:14 PM EDT

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