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Topic: At&t

YP Touts Its App in New Ads From BarrettSF

YellowPages redefines itself for the digital age

Can a 20th century search brand not only survive but thrive in the new millennium? That's the central question facing YP (formerly YellowPages), as the company launches a new campaign from…

AT&T Apologizes for 9/11 Image Showing Phone Framing the Tribute in Light

Tweet is pulled down after an hour

UPDATE: AT&T's CEO has added his own apology. Scroll down to see it. After getting bombarded with hate tweets for about an hour this afternoon, AT&T removed an image from Twitter…

8 Types of Real-Time Marketing, and the Brands That Got It Right

Being great in the moment

Like Mother Goose's girl with the curl on her forehead, real-time marketing can be very, very good—but when it is bad, it is horrid. "Just because you can doesn't mean you…

Adweek's Top 10 Commercials of the Week

Lots of comedy, lots of fear, and lots and lots of animals

Plenty of prankvertising stunts have cruelly ambushed people over the past year. But LG's latest spot takes the genre's sadism to a new level—if it's real and not staged.

AT&T's Guinea Pigs Kim and Carl Are This Year's Funniest Talking Ad Animals

It's the devil's work

Here's a brilliant spot starring two god-fearing guinea pigs arguing over whether their house is possessed by an angel or a demon. The ad is just one execution in a…

Adweek's Top 10 Commercials of the Week: Aug. 9-16

Warby Parker goes pretentious, Jell-O gets depressed, and Coca-Cola pushes healthy habits

Ad of the Day: Werner Herzog Makes It Heartbreakingly Simple—Don't Text and Drive

Four stories with one clear message

If you haven't already, make sure you make time to watch Werner Herzog's new documentary on the dangers of texting and driving. At 35 minutes, it's long for a PSA. It…

A Closer Look at Potential Conflicts at Publicis Omnicom

Will marketers be more forgiving than in the past?

How much client-conflict fallout will the blockbuster Publicis-Omnicom deal really spawn? Even Omnicom CEO John Wren himself said he anticipates that some conflict-related "difficulties" will grow out of the merger. Still,…

Telecom Firms Form Privacy Coalition

Washington insiders Leibowitz and Bono Mack are co-chairs

As privacy and data security heat up on Capitol Hill in the wake of news over the National Security Agency's surveillance programs, a group of the nation's largest telecommunications companies…

Ratings Slump Dings Broadcast Sales

Networks’ Q1 spend slips 5 percent; cable on the rise

Diluted prime-time deliveries and a calendar quirk that moved NCAA Final Four dollars into April contributed to a $317 million decline in first-quarter broadcast TV ad expenditures. According to a new…

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