Topic: At&t
Deep Focus today is announcing it's netted a pair of notable fish, landing Nespresso's U.S. social media account and hiring BBDO New York's Ron Lent as creative director for its…
AT&T is prepared to discontinue the Android HTC First due to stagnant sales, according to The Guardian. After introducing the so-called Facebook phone at the beginning of April, AT&T has sold…
Dan Peak’s company may well be the Seal Team Six in the war against rogue websites. His company, Veri-Site, boasts 10 years of experience hunting down Internet money launderers and…
Marketers love them some Twitter Vines—and for good reason, it turns out. Unruly Media's research reveals that branded Vines (see Doritos example below) are shared four times as often as…
While ratings watchers last week predictably enacted the Friday morning ritual of gnashing their teeth and rending their garments over the state of American Idol, those who would suggest that…
U.S. advertisers will spend $4.14 billion on digital video this year, according to eMarketer estimates. Yet while Twitter and Facebook are among the most popular ways to find and watch…
Facebook recently had preliminary talks with a tap-to-call vendor as it considers fleshing out marketing opportunities for brands on Facebook Home, Adweek has learned. While details are scant, a source…
IDEA: Bigger. Faster. More. You know you have strong product benefits when they can be boiled down to simple value propositions even kids can appreciate. Children, and simplicity, are at…
Weaker app presence for brands, and stronger data for Facebook. Those are two key reactions to Facebook's home screen replacer "Facebook Home," which was ceremoniously unveiled today with launch partners…
Many brands—Capital One, Dove Men's Care, Nike and Buick, to name a few—were at the ready last weekend for March Madness, purchasing Promoted Tweets in real time around the ups…
