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Topic: Association of National Advertisers

Brands Brace for Deluge of New Domains in April

P&G, Coca-Cola, Microsoft and dozens more call for a pre-emptive strike

The launch of hundreds of new top-level domains, such as dot-app, dot-music, even dot-sucks, is only two months away, and skittish advertisers are bracing for a return to the Web’s…

Ad Biz Readies Fight Against State Ad Taxes

New levies could scare off marketers, hurting local media outlets

New taxes on advertising haven't yet been proposed in Congress, but that hasn't stopped financially strapped states from considering them. Governors John Kasich (R-Ohio) and Mark Dayton (D-Minn.) have both…

Patent Trolls Get Worked Over at CES

Ad industry could join tech's next big fight

Last year, it was SOPA that rallied the Internet community. This year it may well be patent trolls, companies whose sole business is to buy up patents and then go…

Advertisers Urge Supreme Court to Hear Tobacco Ad Case

Chances for appeal are good

The Supreme Court may be the next stop for advertisers fighting against the government's proposal to force tobacco companies to place graphic warning labels on cigarette packages. The Association of…

Advertisers to Microsoft: Reverse Course on Do Not Track Browser

ANA members ask for immediate dialogue

Advertisers came out swinging today against Microsoft’s new browser, Internet Explorer 10, which automatically defaults to Do Not Track. The move by Microsoft to include this feature setting stunned the…

Advertisers Push for Do Not Sell Internet Registry

Defensive registrations could cost hundreds of millions, killing some companies

As the Internet Corporation for Assigned Names and Numbers (Icann), the organization that manages the address system on the Internet, gets ready to flood the Web with hundreds of new…

Ad Biz Tries to Convince Senate Dems Self-Regulation Works

Industry's Liodice unveils new data in ad choices program

The advertising industry Thursday rolled out the big guns and new data to defend its self-regulation program for online behavioral advertising to skeptical lawmakers on the Democratic-controlled Senate Commerce Committee. They…

Ad Biz Takes Aim at Rogue Sites

Self-regulation program would prevent counterfeiters and pirates from stealing ad dollars

Opening up a new front in the war against rogue sites, advertisers and agencies are working with the government to develop a self-regulation program designed to choke off the flow…

Ad Industry Takes Major Step to Fight Online Piracy

ANA, 4A's adopt best practices to cut ads on rogue sites

The advertising industry took a major step Thursday in fighting rogue websites that steal copyrighted material and sell counterfeit goods. To cut off the financial support that keeps rogue sites…

Advertisers Seek Answers to Glitch for New Internet Name System

Icann system has been offline since April 12

The organization responsible for managing the address system on the Internet has run into a glitch, confirming advertisers' worst fears—that adding hundreds of new top-level domains to the Internet too…

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