Topic: Arnold
Can Arnold win its fourth pitch in four weeks? The Havas agency, which is on a mcgarrybowenesque roll, awaits a decision in Southwest Airlines' creative review after landing the creative accounts…
That was fast. Shortly after final presentations late last week, American Eagle Outfitters has selected the team of Arnold and MediaCom to handle its global business, according to sources. Account revenue…
The advertising industry is suffering from an image problem that threatens to make careers unattractive to new, young talent. As such, rebranding the industry for the younger set is no…
Southwest Airlines’ search for strategic and creative help has reached the final four stage. The remaining contenders, which sources identified as TBWA\Chiat\Day in Playa del Rey, Calif.; Deutsch LA in Marina…
The Centers for Disease Control and Prevention takes an unfiltered and unflinching approach in "Tips From Former Smokers," an immensely powerful and in some ways transcendent new $54 million multimedia…
And then there were three. American Eagle Outfitters today briefed a trio of agency teams that advanced to the final round of the retailer’s global creative and media review. Each team…
Here's some new work from Arnold for Carbonite. No, not the stuff Han Solo was encased in on Darth Vader's orders—the online data backup company. The 60-second spot takes place…
Euro RSCG will take up the challenge of revitalizing tourism for New Jersey's Atlantic City. The Havas agency beat two other shops—Interpublic Group’s Draftfcb in New York and Havas’ Arnold in…
McDonald’s is reviewing its creative account for the New York region—one of its largest in the country—but is only considering roster agencies. The region encompasses New York City, the lower Hudson…
If the ad industry gets a failing grade for nurturing talent, why stay inside “church” to find a new talent chief? That’s the premise behind Arnold's latest top-level hire: global…
