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AppNexus Picks Up $60 Million, as Valuation Grows to $1.2 Billion Funding to help to further global presence

AppNexus has picked up $60 million in funding from a "large, Boston-based public equity and asset management firm," per a statement from the ad-tech company, which also revealed that an…

August 18, 2014, 1:42 PM EDT

AppNexus Hires Ex-CEO of 24/7 Media As CFO Public experience hints at Wall Street ambitions

AppNexus has hired former 24/7 Media CEO Jon Hsu as chief financial officer, adding another veteran of the ad tech world and signaling its ambitions to eventually take the company…

April 7, 2014, 12:09 AM EDT

Yahoo Now Powers Mocean Mobile Market Companies team up to serve ads

Yahoo announced a new ad partnership today with Mocean Mobile. Both companies are looking to rev up their mobile ad businesses through the new Mocean Mobile Marketplace. “Mocean Mobile will work…

February 4, 2014, 10:00 AM EST

Handing Over the Keys to Keyword Targeting Grapeshot claims trading ad-vantage

Digital buyers are looking for any edge they can get in the ever-evolving world of high-stakes ad bidding. If for instance, they could tell that people viewing winter sports content…

December 13, 2013, 1:02 PM EST

From Desktop to Mobile, Ad Tech Needs All New Tools Matomy builds on AppNexus to reach apps, smartphones

Building a mobile ad business on top of the old desktop infrastructure is tough work. Just ask Matomy Media Group. The Israeli firm’s CEO Ofer Druker is trying to bring to…

November 21, 2013, 12:02 PM EST

AppNexus Touts its Growing Mobile Clout Unveils bold tagline, but acknowledges mobile's lack of brand dollars

AppNexus wants to own mobile. But maybe it's better first to ask: is mobile display advertising worth owning? During the company’s annual summit in New York on Wednesday, AppNexus executives touted…

November 6, 2013, 3:30 PM EST

These Home Sites Have Few Users but Offer Millions of Ads One company lists half a billion monthly impressions on AppNexus' exchange

There’s little doubt that home is a big category on the Web, whether you’re talking decor, design, remodeling, or buying and selling. So naturally, numerous publishers have looked to capture…

October 2, 2013, 12:01 AM EDT

Pandora Taps Former Microsoft Exec Brian McAndrews as New CEO Ends six-month search

Pandora has ended its six-month search for a CEO, tapping former Microsoft executive Brian McAndrews to lead the Internet radio service. McAndrews brings a 20-year resume to the Oakland, Calif.-based tech…

September 11, 2013, 5:52 PM EDT

AppNexus Nabs 2 Top Ad Tech Execs Firm hires talent from Google and AOL

AppNexus has announced a pair of big global hires. Brandon Paine, formerly Google's global agency business leader, has been named vp, global accounts, while Jerome Underhill, former COO of AOL's Ad.com business,…

June 6, 2013, 4:00 AM EDT

AppNexus Dials Up Its Mobile Business Aims to be first enterprise ad tech firm in mobile

Despite every year for the past decade or so being proclaimed “The Year of Mobile,” no company has cracked the mobile market to level it on par with online advertising…

April 10, 2013, 12:00 PM EDT

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