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Topic: Apple

Discovery App Looks to Own TV Experience Matcha.tv inks partnerships with HBO, Turner, other programmers

The war for control of the TV screen, specifically the battle over which company or companies will own the user interface—and by default, the relationship with the average viewer—has only…

September 21, 2012, 3:36 PM EDT

Information Diet: Jillian Michaels The 'Biggest Loser' trainer spends time with 'Dexter' and Jay-Z

Specs Age 38 Accomplishments Health and fitness expert on NBC’s The Biggest Loser (season premiere is January 2013) and Losing It With Jillian; author; investor in popchips brand Base Los Angeles What’s the first…

September 21, 2012, 12:07 AM EDT

The iPhone 5 May Have Just Made Mobile Coupons Real That mythical mobile Starbucks pop up may be coming, courtesy of iPhone's Passbook

Of the potential marketing-related features revealed on Wednesday with regards to the iPhone 5, it's the Passbook app should grab the attention of retail chains. It’s a digital wallet that’s…

September 13, 2012, 12:00 AM EDT

Nomad Editions Calls it Quits Mobile publisher shuts three remaining titles

Nearly three years after launching Nomad Editions, Mark Edmiston is all but calling it quits—providing yet another example of just how hard it is to start a mobile-only publication from…

September 12, 2012, 11:09 PM EDT

Apple Upgrades iPhone, and Maybe the Mobile Ad Business New phone brings bigger screen, better wireless, Facebook

Since the iPhone’s inception in 2007, the common refrain around smartphones is that they’re a mini computer that fits in your pocket. Yet “mini” not only meant smaller but also…

September 12, 2012, 5:24 PM EDT

Social Media Reacts to iPhone 5 Announcement Some disappointment, plenty of snark during anticipated Apple event

It's finally over and done with. Today, Apple officially released the iPhone 5, causing an absolute frenzy in the tech media sphere. As journos took to the Web to live…

September 12, 2012, 2:54 PM EDT

Samsung Looks to Steal iPhone Thunder on Twitter Brands use Promoted Tweets to hijack buzz

For users, Twitter’s all about the moment. For marketers, Twitter’s increasingly about hijacking the moment from competitors through the social site’s Promoted Tweet ads. That’s why it will be worth…

September 12, 2012, 12:19 PM EDT

What Marketers Want From iPhone 5 Near-field communications chips and standardized metrics top wish lists

Techies are waiting with bated breath to learn about the user-friendly features Apple will be unveiling with the newest version of the iPhone tomorrow (Sept. 12). Rumor mill sources are…

September 11, 2012, 6:43 PM EDT

Ad of the Day: Amazon The new Kindle spots take a page from the iPad, but the story doesn't end well

It's never easy to talk about revolution in tech advertising. But this seems like a pretty basic rule of thumb: Focus on how amazing your innovations are today, not on…

September 10, 2012, 1:24 PM EDT

Condé Nast Releases 'Fashion Hazard' iOS Game Arcade-style app lets users practice runway skills

Condé Nast might be best known for its glossy mags, but did you know that the publisher also has a digital media incubator? Since its inception in 2011, Condé’s Interactive Product…

August 15, 2012, 9:18 PM EDT

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