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Topic: Apple

Apple Blocks Developers From Selling User Health Data to Marketers Tweaks privacy rules ahead of gadget launches

Apple updated its privacy policy to prohibit the sale of user health data to advertisers, according to The Financial Times. The policy update comes just ahead of an anticipated Sept.…

August 29, 2014, 1:18 PM EDT

Apple, Amazon and Google Go After Business Customers To compensate for slower consumer growth?

After years of triumph in the consumer marketplace, tech giants Apple Inc., Amazon.com Inc. and Google Inc. are boosting efforts to court the business sector. Bloomberg reported that Apple, which expects…

August 26, 2014, 3:21 PM EDT

Samsung Galaxy S5 Takes the Ice Bucket Challenge, and Calls Out the iPhone That's cold

With some exceptions, brands haven't broadly embraced the immensely popular Ice Bucket Challenge craze, benefitting the ALS Association, and understandably so. You don't really want to be seen as profiting…

August 22, 2014, 1:36 PM EDT

Apple Cracks $100 on NASDAQ Wall Street warming to Tim Cook—or maybe it's the iWatch

Whatever the iPhone 6 (set for release on or around Sept. 9) will mean for Apple’s bottom line, the Cupertino, Calif.-based tech giant is already feeling some love—from Wall Street.…

August 21, 2014, 3:54 PM EDT

Parents Television Council Is Already Upset About What Nicki Minaj Will Do on Sunday Watchdogs foresee VMA lewdness

Really, you wonder if the Parents Television Council is secretly letting MTV write its press releases. Nicki Minaj's butt-heavy video for her new single Anaconda (why, yes, it does sample…

August 20, 2014, 4:35 PM EDT

Apple Beats Bud, Nike and GE to Win the 2014 Emmy for Best Commercial 'Misunderstood' takes coveted prize

Apple has had its ups and downs in advertising lately. But one recent unqualified creative success—last year's much-loved "Misunderstood" holiday spot—waltzed off with the 2014 Emmy Award for best commercial…

August 17, 2014, 1:51 PM EDT

Lenovo Overtakes Samsung, Becomes No. 1 Smartphone in China Vying to be a global player

Lenovo overtook Samsung as the No. 1 smartphone maker in China and the fourth largest worldwide in the second quarter of 2014, according to the company and research firm IDC.  The…

August 14, 2014, 5:17 PM EDT

Robin Williams Left a Legacy of Humor and Humanity in Ads His talents ranged from high-energy showmanship to powerful narration

“The powerful play goes on and you contribute a verse.” The powerful monologue Robin Williams recited in Dead Poets Society is also part of his legacy in advertising, as it became…

August 13, 2014, 9:55 AM EDT

Apple's Powerful 'Your Verse' Campaign Rolls On, From Beijing and Through Detroit iPad goes on tour with a Chinese band, and facilitates a Motor City bicycle rally

Apple is sticking with a good thing, continuing the rollout of its "Your Verse" campaign with two new stories about how people around the world are using iPads as tools…

August 12, 2014, 9:42 AM EDT

Apple Hires Musa Tariq to Head Social Media Marketing Former Nike, Burberry joins as head digital marketing director

Apple gave its social media marketing department a boost with the addition of Musa Tariq as it new head digital marketing director, 9To5Mac reported. Tariq arrives at Apple from Nike, where…

August 6, 2014, 6:41 PM EDT

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