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Topic: Apparel

Snuggie learns new dance called 'Macarena'

The makers of the Snuggie, the "blanket with sleeves," are taking their advertising into new realms of camp with a series of "Snugarena" ads, in which people in Snuggies…

August 24, 2010, 10:14 AM EDT

Levi's taking a closer look at women's butts

The world faces many daunting challenges: climate change, ethnic conflict, economic disparity. Add to that the Herculean task of categorizing the world's many female butt types and matching them…

August 17, 2010, 11:37 AM EDT

Fruit of the Loom guys refine their fruit rock

Fruit of the Loom's, uh, fruits have been central to the brand since the 1980s, and they're still going strong, treating us to their comedic talents and formidable wuss-rock…

August 11, 2010, 9:54 AM EDT

Ronald barfs the rainbow on Threadless tee

Fast food clearly has its share of critics, particularly when it comes to marketing it to children. Even the man responsible for creating Burger King's mascot has his qualms.…

July 14, 2010, 3:41 PM EDT

Men's Wearhouse is a seriously manly place

Mullen's Winston-Salem, N.C., office has done some new ads for Men's Wearhouse. Could nobody stop them? Two spots feature "regular guys" who mistake a World War I trench (below)…

June 3, 2010, 9:58 AM EDT

Michael Jordan surly as ever in Hanes effort

Michael Jordan and his Hitler mustache are back working for Hanes, educating laypeople about the brand's Lay Flat Collar shirts in a new campaign. Jordan and his annoying airplane…

May 18, 2010, 10:27 AM EDT

Another ad campaign battles baggy trousers

With all the certainty of the changing tides, marginal politicians will eventually grab for publicity by bitching about young people and their pants. The city of Dallas campaigned against…

March 30, 2010, 8:14 AM EDT

Old Navy keeps the mannequin motif going

Old Navy and Crispin Porter + Bogusky continue to build out the year-old Supermodelquin ad campaign in pretty fun ways. We recently mentioned the "Supermodelquin Super Search" promotion,…

March 11, 2010, 3:14 PM EST

Hold on, John Daly is doing underwear ads?

As if 2010 weren't off to a rocky enough start, now I have to listen to John Daly talk about his underwear. The formerly mulleted and rotund golfer,…

February 23, 2010, 11:35 AM EST

Are you the next Old Navy supermodelquin?

Crispin Porter + Bogusky definitely has a thing for creepy lifelike figures. There was the Orville Deadenbacher fiasco, and then, of course, there's the King. Now, the agency…

February 19, 2010, 8:40 AM EST

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