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Topic: Apparel

Ad of the Day: Michael Jordan Is Back for Hanes and Ready to Judge Your Piss-Poor Golfing

Basketball legend marks 25 years as brand's spokesman

Michael Jordan is back on TV for Hanes, once again intimidating the hell out of the mere mortals graced by his presence. Previously, he was quietly judging his fellow first-class passenger,…

Japan Is Selling Zoo Jeans, Fashionably Ripped by Lions, Tigers and Bears

Charity project is pretty wild

Fashion designers can be temperamental beasts, but this is ridiculous. Supporters seeking to raise funds to renovate the Kamine Zoo in Hitachi, Japan, have launched a brand billed as "the only…

Levi's Is Looking to Keep Things Light With Fun-Focused New Ad Campaign

CMO says too many fashion brands are 'overly serious'

Levi's is trying on a simple, straightforward message in its first big push since reuniting with longtime agency FCB (and also hiring The House Worldwide) in February. Unveiling a global campaign…

Board Shorts Maker Unleashes Craziest Ad Ever About the Evils of Chafing

Painful stuff from Turq Sport

Surfers! Dude-bros! Rejoice! Swim shorts maker Turq Sport is here to save you from the beach's most evil of villains. Yes, that's right—chafing. In this delightfully campy spot, we see how…

Sarah Harbaugh and Jon Gruden Fight the Scourge of 'Dad Pants' for Dockers

Jim's wife has seen enough

Dockers prepares men for fatherhood, among other things, in these two videos from Red Tettemer O'Connell + Partners, timed to Father's Day. Former Tampa Bay Buccaneers head coach Jon Gruden…

Crotches Are King in Betabrand's Test of 30 Different Ad Photos

This shot racked up big numbers on Twitter, Facebook

Advertising lore would have us believe that attractive women are the key to getting either gender to linger longer on your ad. But in digital, could it be that the…

Wish Your Life Had an Instagram Filter? It Could With These Sunglasses

Idea hits 1,700% of funding goal

Ever wanted to view your whole world through the earthy optimism of Instagram filters? On the off chance your answer is "yes," then you'll want to check out a new…

Need to Truly Disconnect? If You Wear These Clothes, Your Phone Won't Work

Made of frequency-resistent materials

Tired of texts and phone calls, or all those Snapchats from Taco Bell? Find yourself checking your Klout score while walking down the street? Scrolling Instagram for the fifth time…

These Companies Are Bringing Fashion to Your Doorstep

Trunk Club and Le Tote prove delivery is no longer just for dog snacks and cleaning supplies

Marketers of everything from apparel to dog snacks and cleaning supplies are getting in the subscription delivery game, bringing a bounty of hand-selected products right to the consumer’s doorstep. Review…

Amy Poehler Goes From Lawyer to Fast-Food Worker in Old Navy Campaign

Want fashion with that?

Amy Poehler is back to grilling strangers about their Old Navy outfits. Last month, she played a high-powered lawyer questioning a job applicant about her checkered pants. Here, she plays a…

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