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Topic: Apparel

ModCloth Signs Pledge to Avoid Retouching Photos of its Models Photoshopped images will get 'Truth in Advertising' labels

Ever wish advertisers would just admit when they've airbrushed their models? Online retailer ModCloth promised to do so when it became the first retailer to sign the "Heroes Pledge for Advertisers."…

August 22, 2014, 4:42 PM EDT

PacSun, StyleHaul Partner in Back-to-School YouTube Campaign Online stars engage young shoppers

Lifestyle apparel company PacSun is the latest in a growing number of retailers to partner with YouTube content creators. In a cutting-edge back-to-school marketing campaign, PacSun will feature YouTube stars…

August 21, 2014, 2:04 PM EDT

Ad of the Day: A Girl Faces Her Monstrous Fears in Old Navy's Back-to-School Musical CAA's four-minute video is odd yet infectious

Old Navy has become famous for its quirky TV spots over the years. But the apparel retailer is branching out for this year's back-to-school season with an ambitious four-minute music…

August 6, 2014, 1:45 PM EDT

Why Did These $68 Shorts From Stitch Fix Show Up With a $24.97 Price Tag From Nordstrom Rack? Popular service says blogger's delivery was a fluke

Blogger Kat Bouska usually loves being surprised by what's inside her monthly Stitch Fix fashion box deliveries, but the most recent one included something she truly didn't expect: an original…

August 1, 2014, 4:16 PM EDT

Amy Poehler's Newest Job for Old Navy? World's Worst Spelling Bee Moderator Comedy queen is becoming the retailer's go-to ad star

Amy Poehler goes to the top of the class in her latest Old Navy commercial, in which the Parks and Recreation actress moderates a spelling bee. Of course, we've seen her…

August 1, 2014, 10:35 AM EDT

Ad of the Day: Michael Jordan Is Back for Hanes and Ready to Judge Your Piss-Poor Golfing Basketball legend marks 25 years as brand's spokesman

Michael Jordan is back on TV for Hanes, once again intimidating the hell out of the mere mortals graced by his presence. Previously, he was quietly judging his fellow first-class passenger,…

July 16, 2014, 12:38 PM EDT

Japan Is Selling Zoo Jeans, Fashionably Ripped by Lions, Tigers and Bears Charity project is pretty wild

Fashion designers can be temperamental beasts, but this is ridiculous. Supporters seeking to raise funds to renovate the Kamine Zoo in Hitachi, Japan, have launched a brand billed as "the only…

July 10, 2014, 7:55 AM EDT

Levi's Is Looking to Keep Things Light With Fun-Focused New Ad Campaign CMO says too many fashion brands are 'overly serious'

Levi's is trying on a simple, straightforward message in its first big push since reuniting with longtime agency FCB (and also hiring The House Worldwide) in February. Unveiling a global campaign…

July 2, 2014, 10:39 AM EDT

Board Shorts Maker Unleashes Craziest Ad Ever About the Evils of Chafing Painful stuff from Turq Sport

Surfers! Dude-bros! Rejoice! Swim shorts maker Turq Sport is here to save you from the beach's most evil of villains. Yes, that's right—chafing. In this delightfully campy spot, we see how…

June 26, 2014, 11:44 AM EDT

Sarah Harbaugh and Jon Gruden Fight the Scourge of 'Dad Pants' for Dockers Jim's wife has seen enough

Dockers prepares men for fatherhood, among other things, in these two videos from Red Tettemer O'Connell + Partners, timed to Father's Day. Former Tampa Bay Buccaneers head coach Jon Gruden…

June 16, 2014, 3:32 AM EDT

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