Topic: Apparel
After a viral video incited widespread backlash against Abercrombie & Fitch Co., CEO Michael S. Jeffries tried to stem the tide of hostility, according to the L.A. Times. Critics lambasted the…
It's fairly well established that Abercrombie & Fitch doesn't want the wrong sort of people wearing its clothes. A couple of years back, it even offered (as part of a…
Dr. Who, your jacket is ready. In this odd spot for 66°North outerwear from German agency Grabarz & Partner, some commuter dude shivering at a remote Icelandic bus stop encounters…
South African design agency Mark recently mocked up some Underpantones—underwear that come in various Pantone colors. They're intended for both men and women, and each pack is helpfully labeled with…
Four-time Grammy winner Lyle Lovett is usually busy writing songs, touring with his 18-piece band, acting in the occasional movie or riding horses on his Texas farm. The last thing…
Amazon has taken some heat for offering T-shirts with extremely offensive, upsetting slogans—"Keep calm and rape a lot," "Keep calm and grope a lot," "Keep calm and knife her"—from a…
It’s a plane! It’s a purifier! It’s both! In theory, launching a successful brand extension should be easy. All you have to do is take a familiar name and slap it…
The biggest night in Gildan's marketing history will be a one-night stand—at least when it comes to the theme of its ad. The apparel marketer just released the teaser below for…




