Topic: Apparel
NBC sitcom stars Nick Offerman, a Cubs fan, and Craig Robinson, a White Sox fan, return in a second satisfying Brooklyn Brothers spot for sports-cap maker New Era. (See the…
Online shopping has become a mainstream activity—fully 70 percent of all Internet users ages 14 and up bought something online last year, according to eMarketer. E-commerce accounted for 6.6 percent…
There's truth—real authenticity—in this advertising. At least, that's the promise behind campaigns like the one for just-launched Skinnygirl Smoothers n' Shapers, a line of Spanx-like underthings from ubiquitous loudmouth and…
Columbia Sportswear, last seen freezing its underlayers off with hypothermia-defying Dutch stuntman Wim Hof, has now created a faux science YouTube series called "Great Moments in Trying Stuff" to celebrate…
Last we saw supermodel and Sports Illustrated cover girl Kate Upton, she was wolfing down a 740-calorie Carl's Jr. burger packed with jalapeño peppers and 47 grams of fat. Ha!…
I pity the fool who thinks Mr. T will ever go out of style—or that I would refrain from opening this story with the catchphrase of the aging '80s icon.…
Discovery Channel reportedly terminated its relationship with Bear Grylls this week over a contractual dispute—which would seem to be unfortunate timing for Dockers, which is in the midst of rolling…
When it comes to the politics of provocative T-shirts, there are degrees of complexity and impropriety. JCPenney last year caused much anxiety and heated intellectual debate over gender roles with…
No one falls for the "homemade" video anymore. Most of us see a shaky handheld clip or a piece of "found footage" online and immediately ask which movie or brand…
IDEA: Many female-focused brands plead with busy women to take it easy. Not Athleta. The maker of fitness and lifestyle apparel targets women who always want more, out of sports…

