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Topic: Anomaly

YouTube Music's Latest Ad Campaign Is an Infectious Ode to the Diversity of Music Lovers

Campaign launches on first day of RNC

To promote YouTube Music, which launched in the U.S. in November, YouTube is putting the spotlight on its biggest competitive advantage—its diversity.  Sure, Spotify has musical diversity. But YouTube is the…

These Poignant Ads Show Why You Should Be Doing Lunch With American Seniors

Anomaly makes a memorable case for Meals on Wheels

Who are the faces of Meals on Wheels?  For its first national integrated campaign, created by Anomaly and supported by the Ad Council, Meals on Wheels is seeking volunteers to serve…

YouTube Just Released a Powerful Message About Gender Identity and Sexuality

New #ProudToBe campaign from Anomaly

Last year, YouTube rolled out #ProudToLove on June 26, the day the Supreme Court made its historic ruling on same-sex marriage. Today, the site launched its moving follow-up campaign, #ProudToBe, which focuses…

As New Tech Emerges and Clients Demand Invention, Agencies Bank On Innovation Labs

360i and others test the next frontier

For the past few years, digital agency 360i had tinkered in its innovation lab with a line of toys to help those with paralysis actively play with children. This month,…

A Man Comes Back to Life, Almost Literally, in Duracell's Beautiful Ad About Hearing Loss

John Slattery voices spot about bridging the emotional gap

Mad Men ended a year ago, but John Slattery, aka Roger Sterling from the AMC agency drama, is keeping a hand in the ad game, providing a voiceover for this…

How 5 Sports and Shoe Brands Are Convincing Millennials to Lace Up

Converse, Asics aim for 'actions and authenticity' in marketing

Millennials famously crave deeper, meaningful involvement with the world around them—and they often view athletic footwear, apparel and gear as a means of strengthening that connection and enhancing their personal…

Kohl's Had an Oscar Night to Remember With Its Funny Lip-Dub Acceptance Speech Ads

See all four Anomaly spots

A few days ago, Anomaly debuted the first spot in its Kohl's Oscars campaign, which took a snippet of Cuba Gooding Jr.'s 1997 acceptance speech for Best Supporting Actor ... and…

This Interactive Split-Screen Film From Converse Is a Valentine's Ad You Can Actually Stand

An intriguing look at artist couples

Converse is out with a three-minute bit of artistic voyeurism ... and it's great. Titled "Lovesick: Converse Couples," the commercial puts split-screen to exceptional use, telling the stories of dancers, drag…

Watch T.J. Miller and the Shock Top Wedge Hilariously Review the Other Super Bowl Ads

Long-form spot caps off the night perfectly

We've all been commenting on the commercials of Super Bowl 50 for days—before, during and after the game. But leave it to the talent from one of the commercials to…

Budweiser Is Using the Big Game—and Helen Mirren—to Combat Drunk Driving

Brand will donate $1 million to safe-ride programs

For the first time in over a decade, Budweiser will tackle drunken driving during the Super Bowl. The Anheuser-Busch brand, which has two spots in the Big Game, will use…

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