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Topic: Anna Kendrick

Top 10 Branded Video Chart: Facebook and YouTube Square Off in New Weekly Chart

Each requires different tactics and creative

Welcome to Adweek's revamped top 10 branded video chart, which tracks the biggest moves in online video every week. For those of you who have followed the weekly chart, the biggest…

Kate Spade Wins at Pre-Roll by Letting Anna Kendrick Be Anna Kendrick

Holiday campaign thrives on bite-size versions of 'Waiting Game'

Even with the buzz around this year's glossy, over-the-top holiday advertising, sometimes the simple stuff works best—at least that's what Kate Spade thinks about its new campaign with Anna Kendrick. Last…

The Best Ad of 2014 Was Brilliant and Subversive, and It Wasn't Even Real

Inside Newcastle and Droga5's ambushing of the Super Bowl

Technically speaking, the best ad of 2014 didn’t exist. Just ask Anna Kendrick. Last January, millions of viewers watched the Academy Award nominee deliver a two-minute, profanity-laden rant that took Newcastle…

Ad of the Day: Anna Kendrick Makes Something Out of Nothing in Kate Spade's Holiday Ad

Waiting is fun in this shoppable film

No one does bored better than Anna Kendrick. The actress, who turned in one of the most amusing ad performances of the year for Newcastle, is back for more comedy in…

H&R Block Supplants Super Bowl Spot With a Ton of YouTube Ads

Will dominate preroll on Sunday

Even though it's Super Bowl weekend, it's still tax season. Thus, H&R Block has purchased YouTube preroll ads that will run against every big-game spot that's repurposed on the social…

Rapture-Palooza Star Anna Kendrick Is Addicted to Reddit

Uses Snapchat through the day

Specs Who Anna Kendrick Age 27 Accomplishments Starring in Rapture-Palooza (in theaters June 7) and Drinking Buddies (Aug. 23); played a cappella prodigy Beca Mitchell in last year’s Pitch Perfect Base Los…

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