Topic: Andrew Robertson
Type
Campbell Soup Seeks Big Ideas From Small Groups
CEO pushes soup giant to move faster, 'think outside the can'
Campbell Soup Co. certainly benefits from its large scale, but CEO Denise Morrison sees nimbleness as key to driving innovation and growth in the future. Accordingly, Morrison encourages company staffers to…
BBDO Again Tops 'Big Won' Awards Tally
Ogilvy ranks second among big shops
BBDO has again won accolades as the most-awarded industry network last year, according to the Directory Big Won rankings assembled annually by Patrick Collister, the former executive creative director of…
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