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Topic: Andrew Robertson

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Agency of the Year: BBDO's Tenacity Turned a Major Client Loss Into a Minor Setback With a cohesive worldwide talent pool, wins are pouring in

Even for indefatigable account man Andrew Robertson, BBDO’s global loss of Gillette's men's product line in 2013 was devastating. Looking back, the global CEO, in characteristic bespoke tailoring and confident…

December 15, 2014, 12:34 AM EST

BBDO Leaders Reflect on a Decade at the Top Andrew Robertson and David Lubars on partnership, change—and that merger

As wooing goes, Andrew Robertson’s efforts to seal the deal with David Lubars was not particularly auspicious. In 2004, the newly named BBDO global chief stepped up his efforts to…

October 12, 2014, 9:07 PM EDT

BBDO Names a Global Account Chief on J&J Paul Roebuck returns to the shop after 3 years at Saatchi

Paul Roebuck is returning to BBDO as evp, worldwide senior business director with oversight of the agency’s Johnson & Johnson consumer business. Roebuck had been president, CEO at BBDO Guerrero/Proximity in…

August 28, 2014, 7:17 AM EDT

The Slide That Launched a Thousand Arguments at Cannes R/GA and Beats tackle the 'numbing consensus' of marketing briefs

The slide was always meant to be provocative, but it wasn't originally intended to be quite so vulgar. "When I first saw it, it had 'F*** Briefs,' " recalled Nick Law,…

June 27, 2014, 1:43 PM EDT

AMV BBDO's David Abbott Dies at Age 75 One of advertising's most well-regarded writers

David Abbott, one of the most highly respected figures in modern British advertising, died Saturday at the age of 75.  Known for his grace in writing as well as in professional…

May 19, 2014, 2:24 PM EDT

BBDO Is Pitching Like Crazy in the Next 4 Weeks Chases big brands that collectively spend $415M in media

In the finals of four big reviews, BBDO has a shot at adding about $25 million to its revenue line if it runs the table—or getting burned out trying. The…

February 10, 2014, 10:10 PM EST

The Power Players in the Publicis-Omnicom Merger Who may be in line to lead

The completion of the Publicis Groupe-Omnicom merger will likely be pushed back to the second quarter, pending regulatory approvals. But that delay is doing little to stem speculation about which…

January 5, 2014, 8:49 PM EST

Bud Light Moves to BBDO Shifted to Translation last August

As if being in Cannes wasn’t enough reason to celebrate the week, BBDO global chief Andrew Robertson can lift a glass to winning the America's largest beer brand, Bud Light.…

June 19, 2013, 6:00 PM EDT

BBDO Brass Talk Creating Fame for Brands Robertson and Lubars on creativity and clients

CANNES, France—Fresh off a panel comparing admen to some of history’s great artists, Andrew Robertson, president and CEO of BBDO Worldwide, and David Lubars, chief creative officer of BBDO North…

June 17, 2013, 12:45 PM EDT

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