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Topic: American Idol

A Low Note for American Idol Fox's elderly competition show is losing its range

Is that a fat lady singing? American Idol did manage to beat CBS' venerable reality competition show Survivor on Wednesday night, but not by much: The show scored a 2.6…

May 22, 2014, 3:48 PM EDT

TiVo: Adherence to C3 Is Sucking Millions Out of TV Ad Market $87.8 million down the tubes—and that’s just the impact on the top 10 shows

In what may be the most cogent argument for the adoption of the C7 ratings currency, TiVo Research on Monday revealed that broadcasters beholden to the dated C3 metric are…

April 21, 2014, 12:58 PM EDT

Broadcast’s Incredible Shrinking Thursday Ratings continue to slide on a crucial night for advertisers

Movie studios looking to prime the pump for their weekend releases may want to start looking for an alternative to broadcast TV. At the risk of trafficking in hyperbole, the…

March 28, 2014, 2:34 PM EDT

All Hail Shonda Rhimes Showrunner’s Grey’s Anatomy, Scandal shine after long hiatus

It may be time to rename ABC “The House That Shonda Built.” After a two-and-a-half-month hiatus, showrunner Shonda Rhimes’ twin Thursday night hits Grey’s Anatomy and Scandal came storming back as…

February 28, 2014, 2:42 PM EST

NBC Snows Over Rivals in First Night of Winter Olympics 20 million viewers tune in for bonus Sochi coverage

NBC on Thursday iced the competition with its first night of Winter Olympics coverage from Sochi, averaging 20 million viewers, an 11.3 household rating and a 6.0 among adults 18-49. Because…

February 7, 2014, 1:14 PM EST

Rake’s Charm Offensive Fails to Hook Viewers Soft launch for Fox’s Greg Kinnear drama

Although it was given the plum slot leading out of American Idol, the series premiere of the new Fox drama, Rake, failed to drum up much business Thursday night. According to…

January 24, 2014, 2:13 PM EST

Ford, Coca-Cola Return for Season 13 of American Idol AT&T, veteran sponsor No. 3, drops the call

American Idol on Wednesday returns for its 13th cycle, and while two long-time sponsors will be on hand to get the party started, a third has left the fold. Ford and…

January 15, 2014, 7:24 PM EST

American Idol Is Ramping Up Its Football Presence Campaign extends well beyond Fox’s broadcast signal reach

As Fox’s American Idol suits up for its 13th season, football fans should brace themselves for a full-on charm offensive. While a rash of promos featuring Idol hopefuls and a kinder,…

January 12, 2014, 9:29 PM EST

Community Earns Low Grades, The Assets Is D.O.A. Rough night for NBC, ABC as premieres flop

It was a case of feast or famine on the first night back after broadcast’s long holiday hiatus, as CBS’ Thursday night comedy lineup put up big numbers, while premieres…

January 3, 2014, 2:42 PM EST

Fox Trims American Idol Results Show Network reveals full mid-season lineup

Fox is putting American Idol on a diet, and that (indirectly) spells good news for the network’s Tuesday night lineup. As expected (Fox entertainment chairman Kevin Reilly in May told Adweek…

October 25, 2013, 5:07 PM EDT

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