Topic: American Eagle Outfitters
Brands as publishers, native advertising, branded entertainment. Sometimes digital advertising sounds like a bad joke. But when done well, it can be the funniest stuff on the Web. As long as…
SapientNitro is releasing a 156-page report today that rates retail brands on whether or not they are using digital signage and other interactive features in their stores well. A number…
Can Arnold win its fourth pitch in four weeks? The Havas agency, which is on a mcgarrybowenesque roll, awaits a decision in Southwest Airlines' creative review after landing the creative accounts…
That was fast. Shortly after final presentations late last week, American Eagle Outfitters has selected the team of Arnold and MediaCom to handle its global business, according to sources. Account revenue…
And then there were three. American Eagle Outfitters today briefed a trio of agency teams that advanced to the final round of the retailer’s global creative and media review. Each team…
American Eagle Outfitters is now visiting agencies in its global review. The company's marketing executives will meet with six shops before narrowing the field to three finalists, perhaps as early as…
