Topic: American Association of Advertising Agencies

To Attract Outsider Talent, One Agency Cooked Up a New Approach in New Orleans

GumboLive looks to break the recruiting cycle

Before Nate Sutter worked in advertising, he was a professional yo-yo-er. Sponsored by Duncan Yo-Yo, he traveled the country performing tricks at toy stores, children's hospitals and schools. He then…

Bill Targeting Patent Trolls Could Be First Nail in the Coffin

Bill would force trolls to pay legal costs of defendants if they lose cases

This could be the year Congress takes serious action against patent trolls, non-practicing entities that buy up patents and virtually extort companies to pay up for violating frivolous patents. A good…

Ad Industry Takes Major Step to Fight Online Piracy

ANA, 4A's adopt best practices to cut ads on rogue sites

The advertising industry took a major step Thursday in fighting rogue websites that steal copyrighted material and sell counterfeit goods. To cut off the financial support that keeps rogue sites…

Kosmala Joins 4As' Washington Team

Will serve as principal representative at regulatory agencies

The Digital Advertising Alliance's Peter Kosmala is jumping to the American Association of Advertising Agencies as senior vp of government relations, beginning March 1. Kosmala's move comes less than a…