Allen & Gerritsen | Adweek Allen & Gerritsen | Adweek

Topic: Allen & Gerritsen

Draftfcb, Initiative Win MFS' Global Business First campaign is expected in early 2014

MFS Investment Management has awarded its global creative and media business to two units of Interpublic Group. Draftfcb will handle creative responsibilities and Initiative will plan and buy media. MFS’ global…

October 1, 2013, 12:09 PM EDT

Monistat Is Sorry (not Sorry) for Making Wearers of 'Granny Panties' Feel Bad Fake apology, plus a hilarious talk show

Monistat used "granny panties" in a recent ad as a metaphor for how women feel when they have a yeast infection. Now, though, after supposed complaints from the granny-panty-wearing community,…

August 29, 2013, 12:43 PM EDT

Sun Life Financial Selects a New Agency Company's ad review traces back to the spring

Talk about a lengthy process. Sun Life Financial's advertising review began in the spring, shifted to agency presentations this summer and now has finally ended, with the selection of Doremus. The…

October 5, 2012, 10:28 AM EDT

Sun Life Financial Briefs Finalists Selection expected in late June

Sun Life Financial has briefed the finalists for its creative and media business, with final presentations slated for next month. Sources identified the contenders as Doremus, Connelly Partners and Allen &…

May 25, 2012, 4:13 PM EDT

Betty White and Slash Make the Perfect Pair in L.A. Zoo Ads Odd couple have bizarre chemistry in new campaign

Allen & Gerritsen put together this charming series of TV spots for the Los Angeles Zoo's LAIR (Living Amphibians, Invertebrates and Reptiles) environment. If nothing else, the agency should be…

February 29, 2012, 10:17 AM EST

99 Restaurants satisfies your illicit cravings

The goofy grins and wide-eyed expectation on Mom and Dad's faces in this 99 Restaurants spot from Allen & Gerritsen underscore the odd (unintentional?) kinkiness of the premise. The…

April 15, 2010, 6:38 AM EDT

MFS's new commercials great for Halloween

Take the platitude-spitting talking heads of the new Edward Jones campaign, and throw in the "I am" certitude of Microsoft's PC ads. Then add the creepy "glowing eyes" effect of…

October 29, 2009, 9:32 AM EDT

Suburban moms hit streets in anti-drug ads

These new ads by Allen & Gerristen for the Partnership for a Drug Free America strive to empower parents to get the information they need to discuss drug use with…

April 30, 2009, 8:10 AM EDT

Red Sox fans feel the beat in dead of winter

If you feel the conjunction of music and baseball should be confined to ballpark organists playing cheery standards, this isn't the event for you. But others will relish the…

January 8, 2009, 7:27 AM EST

Librarians proudly going down with the ship

How long can libraries—repositories for the print pages that become more outdated every day—last in the age of instant information? They're probably already as marginalized as the morning newspaper…

October 29, 2008, 8:29 AM EDT