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Topic: Alcohol

Ad of the Day: Alison Brie and Adam Scott Host a Socially Awkward Party With Smirnoff Vodka maker mocks mixologists and 'VIPeeing'

If there's one age-old trick that's worked for mid-priced brands, it's poking fun at the pretentiousness of their costly competitors. Smirnoff's new campaign is no exception, though it somehow accomplishes…

April 10, 2014, 12:57 PM EDT

First Wine in a Box, Now Wine in a Can? Agency promotion puts Beaujolais in paint packaging

Raise your brushes and rollers to toast Lithuania's McCann Vilnius, which recently packaged France's famed Beaujolais Nouveau in limited-edition paint cans for a fun self-promotion. McCann says it wanted to show…

April 9, 2014, 1:25 PM EDT

Infographic: The Incredible Taxonomy of Almost Every Beer in the World Pop Chart Lab's latest masterpiece

Pop Chart Lab makes some impressive taxonomy charts. Following last year's complete taxonomy of college sports mascots, the poster company has turned to everyone's favorite subject—alcohol—for its latest mind-boggling creation:…

March 18, 2014, 9:02 AM EDT

Ad of the Day: Jägermeister's New Commercial Deserves a Great Big Bro-Hug Richer story than you'd expect

When alcohol brands try to broaden their reach beyond their core crowd, the results can often be awkward or even laughable. The best ads are those that acknowledge the brand's…

February 26, 2014, 12:00 PM EST

Bourbon Ad Shows You the Peculiar Way People Get Around in Woodstock, Ky. That's just how they roll

Woodstock Bourbon's ad showing its hometown's enthusiasm for the brand is pretty funny (well, besides that "Barrellel Parking" sign—groan). But it's right on the brink of being one of those…

February 25, 2014, 4:50 PM EST

Mila Kunis Puts Her Love of Bourbon to Work as the New Face of Jim Beam Actress is out to 'Make history'

The new face of Jim Beam, the iconic bourbon brand, might not be quite what you expect. While a rough-around-the-edges cowboy or country rock star might seem to fit the…

February 24, 2014, 3:35 PM EST

Cuervo Imagines What Its Website Would Have Looked Like in 1795, 1880, 1945 and 1974 Plus, a new 2014 version

How does the world's oldest tequila maker introduce a brand-spanking-new website? By keeping one foot firmly in the past. McCann New York has launched a new site for Jose Cuervo that's…

February 24, 2014, 2:44 PM EST

Ad of the Day: Heineken Wants Guys to Show Their Feelings This Valentine's Day Are you man enough for #DateInABox?

It's Feb. 11. You know what that means? There are only three days left until Valentine's Day! Oh, and it also means you'd better have solid dinner plans for Friday…

February 11, 2014, 3:14 PM EST

This Whisky Ad From South Africa Is More Heartwarming Than Most of the Super Bowl Commercials Elderly man learns to read

Scotch whisky brand Bell's and ad agency King James might just lift your spirits with this South African ad with an elderly man struggling to overcome his illiteracy so he…

February 4, 2014, 10:47 AM EST

Moonshine Leaves the Woods for Store Shelves Enter Tim Smith’s Climax

Despite grumbling from some quarters that the Discovery series Moonshiners—which shines the camera light on the bootleggers of backwoods Appalachia—is a dramatization, one component of the show just got real:…

February 3, 2014, 11:18 PM EST

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