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Topic: Alcohol

Agency Gives You Free Beer for Filling Out Your Timesheets, Because Nothing Else Ever Works Colle+McVoy taps the TapServer

The industry is rapidly changing, but one thing remains the same: Literally the only thing that gets agency people to fill out their timesheets consistently is free beer. The latest example…

October 23, 2014, 3:49 PM EDT

David Beckham Invites You to Travel the World, Drinking His Scotch, in Ad From Guy Ritchie Meet the very stylish Haig Club

If you're the type of jet-setter who flies a seaplane to a Scottish estate so you can put on a tuxedo and have a drink with a handful of your…

October 20, 2014, 10:35 AM EDT

Strongbow Cider Goes for Newcastle-Style Humor With 'Slow-Motion Horse' Droga5 thumbs its nose at more category clichés

Droga5 has won raves for its Newcastle Brown Ale work, which skewers beer-marketing clichés. Now, the agency is bringing a similar sensibility to another Heineken-owned brand: Strongbow Hard Apple Cider. The…

October 3, 2014, 12:23 PM EDT

Guinness Takes You Inside Its Storied Dublin Brewery in Almost Mystical New Ad '255 years into a 9,000-year lease'

By celebrating its Irish roots, Guinness subtly sails into the mystic with "In Pursuit of More," a campaign that bows with this 90-second spot from Philadelphia agency Quaker City Mercantile. St.…

September 19, 2014, 10:18 AM EDT

Awesome Beer Cans Show the Pantone Color of the Brew That's Inside Drink it up, designers

If you always suspected that a pale ale would rate a shimmering, golden 604C on the Pantone color system, have a pint on me. Spanish agency Txaber matches brew types with…

September 17, 2014, 9:37 AM EDT

How Jack Daniel's Searched All Over the Country for the Best Bar Stories Inside Arnold's rich new website

IDEA: People in bars like to talk, especially when whiskey, preferably in copious amounts, has been consumed. Often, the stories are even about whiskey, insofar as it precipitated some memorable…

September 16, 2014, 2:42 PM EDT

People Think Miller Lite in Retro Cans Tastes Better, Though It's the Same Old Miller Lite Yes, packaging messes with your head

Never underestimate the power of packaging and design to influence consumer attitudes—and if you're lucky, move product. This lesson is brought to you by Miller Lite, which enjoyed a sales spike…

September 3, 2014, 10:26 AM EDT

Jeff Bridges Salutes the Dude's Favorite Beverage in Short Film for Kahlúa Ivan Zacharias directs 'The White Russian'

As the Dude's favorite cocktail, the White Russian was Jeff Bridges's ever-present co-star in The Big Lebowski. And now, Bridges is giving back to Kahlúa with a short film for…

September 2, 2014, 10:51 AM EDT

Ad of the Day: Guinness Africa Thrillingly Celebrates Being 'Made of Black' Kanye West track propels launch

Guinness's provocatively themed "Made of Black" campaign links the color of its beer to the vibrant spirit of young Africans. AMV BBDO in London, working with BBDO offices in Africa, launched…

September 2, 2014, 10:14 AM EDT

Nocturnal Beer Drinkers Just Hang Around in This Batty Ad From Brazil The freaky bat-people come out at night

When you get to a certain point, usually around your mid-20s, you realize there's not much more to life than drinking delicious beer. Imagine a world where you only wake…

August 28, 2014, 12:50 PM EDT

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