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Topic: Alcohol

Newcastle Asks for Fan Photos, Which It Promises to Photoshop Poorly Into Terrible Ads Brewer proudly does its own 'lazy branded content'

On Monday, we posted Miller Lite's new national TV spot, featuring a handful of fan photos selected from some 180,000 gathered through the immensely successful #ItsMillerTime hashtag campaign. Now, with impeccable…

August 19, 2014, 10:54 AM EDT

Miller Lite Got 180,000 Summer Photos From Fans, and Picked 7 for This National TV Ad Foray into UGC

Earlier this year, Coca-Cola rolled out its first TV spot made completely with user-generated content. Now, it's Miller Lite's turn to shine the spotlight on its fans. In May, the beer…

August 18, 2014, 3:18 PM EDT

Carlton Draught Is Re-Airing This Awesomely Cheesy '80s Ad to Go With Its '70s Can The earnestness goes down smooth

Oh, the 1980s. Such quaint times. The tank tops. The big hair. The now-unsettling sense of enthusiasm. Even though the '80s revival was so 2000s, Carlton Draught is still dusting…

July 21, 2014, 9:28 AM EDT

PSA Cleverly Ties Together the Tragic Consequences of Drunken Driving Everything is quite literally connected

When we were kids, playing a game of Mouse Trap was a joy. The Rube Goldberg machine-based game helped us understand on a basic level (through a complicated and convoluted…

July 3, 2014, 10:05 AM EDT

Zachary Quinto, Thespian and Traitor, Joins Newcastle's 'Independence Eve' Campaign And Stephen Merchant on his shaggable accent

UPDATE: Two videos with Elizabeth Hurley are now live, too. See below. There's no way more American to celebrate the Fourth of July than selling out your country for an English…

July 2, 2014, 9:27 AM EDT

Miller Lite Says It Caused the Flirting That Led to the Sex That Created You Sketchy history, but the brand takes credit

Miller Lite was officially launched in 1975, around the time baby boomers were dating, coupling, marrying and copulating (though not always in that order). As this new ad points out,…

July 1, 2014, 3:55 PM EDT

Newcastle Imagines How Great It Would Be If Britain Had Won the Revolutionary War Ambushing the Fourth of July

Newcastle Brown Ale had a big hit with its "If We Made It" ambush campaign around the Super Bowl. Now, the British brewer has done something similar for July 4. The…

June 24, 2014, 3:39 PM EDT

Sobieski Vodka Keeps Telling It Like It Is in Outdoor Ads Attitude in old OOH spaces

When Sobieski's "Truth in Vodka" campaign began seven years ago, it skewered pomposity in the category. Since then, the effort has broadened to call out nonsense in any realm—and amen…

June 23, 2014, 1:41 PM EDT

Follow Newcastle Brown Ale on Twitter, and It Will Send You a Check for $1 Yes, one-millionth of a million dollars

It pays to follow Newcastle Brown Ale on Twitter. Not much, but it pays. The British beer brand continues its tongue-in-cheek ribbing of traditional marketing by pledging Monday night to pay…

June 2, 2014, 9:59 PM EDT

Heineken Distracts Women With Shoe Sale So Men Can Watch Soccer in Peace W+K's plan for Champions League final

Evidently not worried about cries of sexism, Heineken has organized a giant shoe sale in Brazil this Saturday—so that women will flock to it and leave their boyfriends and husbands…

May 22, 2014, 2:56 PM EDT

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