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Topic: Alcohol

Jose Cuervo Mixes a Margarita in Space and Parachutes It Back to Earth McCann takes tequila to new heights

Brands are obsessed with space, getting to space, and anything that's been to space. This week, it was Jose Cuervo's chance to boldly go where no tequila brand had gone…

February 27, 2015, 12:14 PM EST

Newcastle Unveils Its Smorgasbord of a Super Bowl Ad, Featuring 37 Different Brands Something for everyone in regional spot

Newcastle just released its "Band of Brands" regional Super Bowl commercial, and it turns out Jockey, Boost Mobile, Lee Jeans, Brawny and Match.com are among the recognizable brands—along with some…

January 27, 2015, 10:54 AM EST

Bud Light's Super Bowl Teaser Offers a Glimpse of Life-size Pac-Man Game 'Up for Whatever' ad ties in bottle messages

Waka waka waka. Bud Light on Friday released the 15-second teaser below for its upcoming 60-second Super Bowl commercial, in which—as promised—a man accepts a challenge to play a crazy, life-size…

January 16, 2015, 11:31 AM EST

Say It With Beer: Brewer Lets You Attach Video Messages to Its Bottles More social antics from Andes

Breaking a bottle over somebody's head is one way of using beer to deliver a message. Now, Andes has developed a less violent option. Just scan the QR codes—remember those?—on an…

December 23, 2014, 8:54 AM EST

Can This Beer From CP+B Make You Suddenly, Incredibly Creative? Follow the instructions and find out

Science recently confirmed what we previously had only suspected—that alcohol, in the right amount, does tend to produce the most creative thinking. Professor Jennifer Wiley and her team at the…

December 19, 2014, 2:46 PM EST

Nick Offerman Sings the Ballad of the Responsible Whisky Drinker for Diageo Don't drink and woodwork, and other handy tips

Nick Offerman loves whisky, his guitar, woodworking and horseback riding. But he's man enough not to mix his favorite beverage with the last two—and quite upset that he doesn't have…

December 5, 2014, 9:14 AM EST

Agency Gives You Free Beer for Filling Out Your Timesheets, Because Nothing Else Ever Works Colle+McVoy taps the TapServer

The industry is rapidly changing, but one thing remains the same: Literally the only thing that gets agency people to fill out their timesheets consistently is free beer. The latest example…

October 23, 2014, 3:49 PM EDT

David Beckham Invites You to Travel the World, Drinking His Scotch, in Ad From Guy Ritchie Meet the very stylish Haig Club

If you're the type of jet-setter who flies a seaplane to a Scottish estate so you can put on a tuxedo and have a drink with a handful of your…

October 20, 2014, 10:35 AM EDT

Strongbow Cider Goes for Newcastle-Style Humor With 'Slow-Motion Horse' Droga5 thumbs its nose at more category clichés

Droga5 has won raves for its Newcastle Brown Ale work, which skewers beer-marketing clichés. Now, the agency is bringing a similar sensibility to another Heineken-owned brand: Strongbow Hard Apple Cider. The…

October 3, 2014, 12:23 PM EDT

Guinness Takes You Inside Its Storied Dublin Brewery in Almost Mystical New Ad '255 years into a 9,000-year lease'

By celebrating its Irish roots, Guinness subtly sails into the mystic with "In Pursuit of More," a campaign that bows with this 90-second spot from Philadelphia agency Quaker City Mercantile. St.…

September 19, 2014, 10:18 AM EDT

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