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Topic: Airlines

British Airways Doesn't Want Brits Flying

As Olympics near, locals urged to stay and cheer

British Airways has an unexpected bit of advice for its typical customers: Don’t fly. The message is aimed at Brits who might be tempted to skip the country during the…

Ad of the Day: Virgin

The company's three airlines team up to shoot a short film at 35,000 feet

Branded entertainment often falls at the starting line for lack of a buzz-worthy hook—but Virgin seems to have a winner, in terms of publicity if not actual content, in making…

Ad of the Day: British Airways

As many airlines cut back on food, BA touts its 'height cuisine' perfected for high altitudes

Foodie culture is everywhere—even at 30,000 feet. British Airways is capitalizing on the slow creep of culinary obsession with a new ad campaign called "Height Cuisine" from BBH New York focused…

Perspective: Snoring in Your Seat

Boeing's marketing, from Stratocruiser to Dreamliner

It’s not often that an airframe manufacturer needs to trouble with direct-to-consumer advertising. After all, few shoppers flipping through a magazine have $332.9 million to drop on a new 747.…

Virgin Atlantic Helping You Find Reading Material for Your Trip

Partners with Longreads for stories about destinations

Longreads has become a great resource for readers whose attention span lasts longer than this blog post. Now, it's getting into travel writing via a new partnership with Virgin Atlantic.…

British Airways Rushes Baggage to the 2012 London Olympics

Cute spot from BBH imagines international luggage race

British Airways catches Olympic fever in this cute spot, where luggage from Great Britain, Japan, South Africa, the U.S. and Brazil compete in a race to the luggage carousel. Created…

Airline Lets You Pick a Seatmate by Looking Through Facebook

Who thought this was a good idea?

KLM Royal Dutch Airlines is allowing people to look through the Facebook and LinkedIn profiles of their fellow passengers to see who they'd like to sit next to. Fortunately, you…

Grab Your Barf Bag: Airplanes Are Becoming Adplanes

The hits keep on coming

As the American airline industry looks for ways to make itself even more unbearable, it's taking inspiration from Spirit and Ryanair (above), both of which shamelessly rent out every available…

Hugh Hefner's Ex-Girlfriends Star in Airline's Sheep Boys Ripoff

Shannon twins sink even further

Kristina and Karissa Shannon, whom you may remember from when they simultaneously dated Hugh Hefner's living corpse, are now flirting with sheep. Well, not actual sheep—they blow kisses at two…

BBH Rebrands British Airways in Grand New Campaign

Ads debut new tagline: 'To fly. To serve'

Here's the lavish, poetic 90-second brand spot from BBH London that launches a big new British Airways ad campaign—its largest in 11 years. The planed $30 million campaign will largely…

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