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Topic: Airlines

Kids Point to British Airways Flights as They Pass Overhead on Magical U.K. Billboards Echoes of Wideroe spot

Last fall, Norwegian airline Wideroe used a child's glee at his grandfather's airplane-conjuring trick to create one of 2012's best ads. Now, British Airways is showcasing a digital version of…

November 22, 2013, 10:40 AM EST

Virgin America and Delta Take In-Flight Safety Videos to Crazy New Heights Two videos you might actually watch

Well, it's official. The in-flight safety video is now definitely the best part of flying. In fact, two new safety clips released this week, from Virgin America and Delta, are…

October 29, 2013, 12:18 PM EDT

Lufthansa Offers a Life in Berlin to First Swede to Legally Change His or Her Name to Klaus-Heidi Any takers?

Interested in being ein Berliner? German airline Lufthansa is running a contest in Sweden, dreamed up by the pranksters at DDB Stockholm, that features an impressive grand prize—a free trip, a…

October 15, 2013, 7:08 AM EDT

Fly JetBlue and Stop Being a Sad, Pathetic Loser Like This Pigeon Mullen campaign takes flight

JetBlue Airways is launching a big new ad campaign from Mullen with the theme "Air on the Side of Humanity." But its big star isn't even human—he's a pigeon. The 60-second…

September 17, 2013, 1:36 PM EDT

Virgin Atlantic Turns NYC Park Bench Into the Lap of Luxury Bringing sky-high service down to earth

Young & Rubicam placed an "Upper Class Bench" on Broadway and Fifth Avenue in Manhattan, in the pedestrian park near the Flatiron Building, as the centerpiece of its experiential campaign…

July 3, 2013, 8:59 AM EDT

Droga5 Gives Qantas Fliers Paperbacks That Last Just as Long as the Flight 10-book box set

Droga5 and publisher Hachette Australia recently bestowed upon Qantas frequent fliers an anachronistic little gift that will come in handy aboard Qantas flights when approved electronic devices must be completely…

May 22, 2013, 1:24 PM EDT

Flight Attendant in Czech Drink Ad Fantasizes, 'You're All Going to Die' Because she's relaxed, apparently

The Prague office of Lowe & Partners heads into some dangerous airspace with its ad for the "relaxing drink" Zenonade, which apparently motivates a flight attendant to fantasize about all…

May 9, 2013, 8:40 AM EDT

JetBlue Aims High With Online Tribute to NBA's Jason Collins Mullen helps carrier with rainbow image

The outpouring of support has been impressive for NBA player Jason Collins, the first openly gay male athlete in a major U.S. professional sport. Marketers, though, have been largely silent…

April 30, 2013, 4:36 PM EDT

JetBlue Makes a Fool of Meaner Brands With April 1 Promotion If your name is April, you flew free yesterday

JetBlue and its ad agency, Mullen, celebrated April Fools' Day with a payout instead of a prank. For the "April's No Fool" promotion, the airline actually offered to refund the…

April 2, 2013, 2:56 PM EDT

When They Find What You Left on One of Their Planes, Southwest Will Send You a Poem That's Lame 'But it's the thought that counts, right?'

Did you leave something on a Southwest Airlines flight? Don't worry. If they find it, they will send it back to you—along with the added gift of an unbearable poem…

March 6, 2013, 2:32 PM EST

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