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Topic: Airbnb

Airbnb Is Testing 360° Live Video on Twitter and Periscope to Inspire Vacation Planners

On the heels of Toyota's success at CES

Livestreaming became fashionable among brands in 2016, with Lowe's, Taco Bell and other companies testing out the concept via Facebook Live, Periscope and other platforms. While driving sales is always at the heart…

More Customer Service Brands Are Getting Creative With Twitter's New Curated Profiles

Starbucks, Airbnb try 'featured tweets'

Earlier this summer, Twitter started beta testing a new feature that gives brands more creativity and control over how their accounts appear. Now, it seems to be rolling out the…

In Final Year-End Address, Maurice Lévy Reveals That He's Listing His Office on Airbnb

The Publicis CEO steps down early next year

Maurice Lévy, chairman and CEO of Publicis Groupe, sat down one last time to deliver his annual address and wishes for the upcoming year. With his plans to step down…

Why Seeking Untapped 'White Space' Is a Dangerous Trap for Marketers

Appeal to customers' universal needs with one-of-a-kind creative

Even if you've only been working in advertising for a week, you've probably heard, or maybe even said, "What we need to do is find the white space." Jonathan Cude Alex Fine Yes,…

Ashton Kutcher, Airbnb Investor, Defends App After Protester Rushes Stage During Event

West Bank and East Jerusalem listings questioned

Ashton Kutcher came to the defense of Airbnb and its CEO Brian Chesky after a protester interrupted his talk at the company's Airbnb Open event in Los Angeles. The actor, an…

Hearst's Joanna Coles Has Partnered with Airbnb for New Magazine Venture

Announced at Airbnb Open

A new magazine from Airbnb and Hearst was released today at the company's Airbnb Open event in Los Angeles. The first issues of the effort, aptly named Airbnb Magazine, is…

Airbnb's CMO Wants to Redefine Experiential Marketing With the Company's New Offering

And how that will play out with agencies

Thursday, at its Airbnb Open event in Los Angeles, Airbnb CEO Brian Chesky revealed that the company is fundamentally changing. In adding experiences and much more to the platform, it…

Airbnb Just Expanded Its App Significantly, Adding Local Experiences and Restaurant Reservations

Becoming a 'holistic travel' service

Airbnb announced today that it is expanding its scope significantly, moving from a home-sharing business to a "holistic travel" company, said CEO Brian Chesky at the Airbnb Open event in…

Leo Burnett Wins Gold at Epica Awards for 'Van Gogh Bnb' and Clever Organ Donor Ads

McCann NY also wins for 'Toddlers Kill'

AMSTERDAM—Leo Burnett Chicago is an early front-runner among U.S. agencies at the global Epica Awards, where the agency's flagship office has won three golds so far.  The shop's widely acclaimed "Van…

Ad of the Day: Airbnb Preaches, and Pledges, Acceptance in Evocative Post-Election Ad

Spot focuses on service's Community Commitment

A diverse group of Airbnb hosts and staff representing various races and age groups appear in this minute-long film, "Accept," which touts the service's recently introduced Community Commitment. Poignant in…

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