Topic: The Via Agency

Concord Grapes Become Chatty Sitcom Characters in Welch's New Campaign

Message of heart health

Is the time ripe for a sitcom starring a bunch of grapes? The VIA Agency's new campaign for Welch's mimics/spoofs the prime-time sitcom format to deliver the message that grape juice…

Reggie Watts Has Created Truly Odd Greenpeace Ads Aimed at the Tech Industry

'My grandma clicks dirty'

Reggie Watts yodels, raps, hangs with woodland fauna, floats on a giant leaf and generally goofs around in a quartet of new videos from Greenpeace. The environmental group is sending a…

Klondike Bar Plays Doctor With a Hot Candy Nurse, and a New Product Is Born

Sex sells, even with ice cream

Best ice-cream bar ever conceived? That would be the Klondike Kandy Bar, born an indeterminate number of months after an illicit tryst between a regular Klondike Bar and a tall,…

Agency Writes Original Holiday Album, Pleads With David Bowie to Cover a Song

VIA's year-end quest

Speaking of Christmas miracles, The VIA Agency would like to make one of its own happen. The Portland, Maine, agency's house band recorded a six-track album of holiday music, and…