Topic: Agence Tuxedo

This French Beauty Brand Wants Women to Be Comfortable With Their Flaws

While still using Vichy's products, of course

For cosmetics brands, touting a particular product's capabilities—that it gets rid of redness, say, or makes your face radiate—is standard. But that method of advertising can often impose a certain…

Inspirational Makeup Ads Reveal Rather Than Conceal the Women's True Selves

Dermablend's magic trick

IDEA: Makeup ads have a hard time being authentically inspiring, complicated as they are by issues of vanity and manufactured beauty. But Dermablend Professional is different. The brand's corrective cosmetics are…

Man-Butts Gyrate to Sell Women Skin Cream

Vichy's 'Booty Break' is a full-screen rump romp

If there’s one thing that generally doesn’t get much attention—in life or mass marketing—it’s the man-butt. After the male stripper flick Magic Mike opens Friday, that may change. Add to…

Ad of the Day: Dermablend

A concealing makeup's impossible mission: covering up Zombie Boy's tattoos

Next time you need to hide your face tattoo, consider Dermablend Pro. The L'Oréal-owned cosmetics brand hired Rick Genest, perhaps the world's most recognizable full-body canvas, to star in its new…