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Topic: Africa

FCB's Giant Eco-Civic Project Would Create a South African Flag Visible From Space

Economic driver and sustainable symbol of hope

FCB South Africa is running an idea up the flagpole. A really big idea. In fact, the idea is ginormous. And its main component is a South African flag so…

Sprite's 'Bill the Billboard' Keeps Drivers Entertained by Cracking Endless Jokes

Chatty ad from Ogilvy Nairobi

If it's more comedy you want from your billboard, Sprite is happy to oblige. Ogilvy Kenya recently put up "Bill the Billboard" at a busy intersection in Nairobi, and programmed him…

Ad of the Day: Guinness Africa Thrillingly Celebrates Being 'Made of Black'

Kanye West track propels launch

Guinness's provocatively themed "Made of Black" campaign links the color of its beer to the vibrant spirit of young Africans. AMV BBDO in London, working with BBDO offices in Africa, launched…

Five Red BMWs Drift Together in Automaker's Latest High-Octane Stunt

Great driving, hokey storyline

If you like watching pretty cars dance with each other, check out this new stunt driving ad from BMW South Africa. Five cherry red M235i coupes spin around each other in…

Who Says There Are Too Many Facebook Ads? Developing World Says More Brands, Please

Global users find unique marketing

Kelly MacLean’s job as Facebook’s lead ad planner in emerging markets is to watch people watch ads. She travels to places like Brazil, Indonesia, South Africa to study the local…

Each Page of This 'Drinkable Book' Is a Water Filter That Removes Deadly Bacteria

DDB charity project purifies as it educates

Drinking is fundamental. With that thought in mind, DDB New York and Water Is Life have authored a Drinkable Book that not only educates at-risk populations on sanitation and hygiene, but…

Ad of the Day: Congo's Sapeurs Star in the Best-Dressed Guinness Commercial Ever

Central African elegance

When global marketers portray Africa, the goal is usually humor or pity. Rarely do brands treat Africans as cultural equals, much less as inspirational role models. Breaking that trend is…

Justine Sacco Fired by IAC for 'Hope I Don't Get AIDS' Tweet

'I am ashamed,' disgraced PR chief says in public apology

UPDATE: Justine Sacco has issued the following written apology to South African newspaper The Star, according to ABC News: "Words cannot express how sorry I am, and how necessary it is…

Brands, Web Celebrities and Anonymous Join Global Mockery of PR Pro's AIDS Tweet

IAC's Justine Sacco deletes Twitter account

UPDATE: Despite an overwhelmingly positive response from Twitter users, Gogo has apologized for its tweet making fun of Justine Sacco: @JustineSacco,apologize for response to your tweet.Right or wrong,It’s not our policy…

Universe's Most Indulgent Gum Gets a TV Commercial to Match

A true party in your mouth

Stimorol Sensations, a South African gum that appears to be the same thing as Trident Layers, claims to be the most indulgent gum in the universe. In its latest spot…

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