Advertising Self-Regulatory Council | Adweek
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Topic: Advertising Self-Regulatory Council

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Do Ad Messages Have a Credibility Problem? 'Advertising today is a truth-free zone,' Baskin tells ASRC

Noted critic of marketing Jonathan Salem Baskin will talk about how advertising is losing its credibility to anyone who will listen to him, he says, including a room full of…

October 1, 2013, 10:38 AM EDT

Study: Marketers Have Nothing to Fear From Advertising Self-Regulation Little correlation to class-action suits

Self-regulation is great if it keeps the government off your back, but does it also give attorneys a green light to pursue class-action suits? As it turns out, class-action lawsuits against…

September 30, 2013, 5:20 PM EDT

MillerCoors Rebuffs Ad Industry Review of Coors Light Claims National Advertising Division sends case to FTC

The advertising industry's self-regulatory unit—which makes sure advertisers don't run afoul of regulators—took the extreme step of referring MillerCoors' ad claims to the Federal Trade Commission. The National Advertising Division of…

August 13, 2013, 12:23 PM EDT

If Publishers Fail to Self-Regulate Native Ads, FTC May Step In Problem of how to define

BuzzFeed is famous for it, Facebook and Twitter embraced it, and The Atlantic got blasted for it. Native advertising may be all the rage, but if brands and publishers aren’t…

July 10, 2013, 7:08 AM EDT

Facebook Ads Will Soon Display AdChoices Icon Exchange to add symbol by end of the quarter

Facebook display ads will soon sport the advertising industry's AdChoices icon, allowing users to opt out of the billions of monthly behaviorally targeted ads that appear on the social network.…

February 4, 2013, 12:51 PM EST

FTC Warns Advertisers About 'Up To' Claims New study found consumers expect maximum benefit

Advertisers need to be careful if they use the phrase "up to" in claims about their products. The Federal Trade Commission issued a new guidance warning advertisers that telling consumers…

July 2, 2012, 3:35 PM EDT

Seven Behavioral Ad Companies Called Out All agree to make compliance changes

Seven companies from the online data targeting world were urged to modify the way they inform consumers and enable them to opt-out of behavioral ads in order to conform to…

May 31, 2012, 6:19 AM EDT

Ad Industry Rebrands Self-Regulatory Unit New name emphasizes autonomy

Changing the name of an organization is often more internal politics than external policy. But in the case of the National Advertising Review Council—now known as the Advertising Self-Regulatory Council—the…

April 23, 2012, 10:01 AM EDT

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