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Topic: Adobe

How Adobe Helped FEED Projects Create Its Holiday Campaign in Just 7 Days

Take a peek inside the competitive, creative process

When Lauren Bush Lauren, founder and CEO of FEED Projects, attended the Adobe Summit last year on behalf of her brand, she met the Adobe team. They clicked instantly, and…

We Brought Together the Major Players in the Ad Blocker War, and Here's What They Told Each Other

A candid discussion of digital's hottest topic

Apple's recent flipping of the switch to allow for ad-blocking apps has sent the digital publishing world into a full-blown crisis, as the number of consumers fed up with ads…

iOS 9's Puzzling Eye Emoji Is Explained: It's the First Ever Made for a Social Cause

Adobe, GS&P, Ad Council break sweeping anti-bullying campaign

A number of anti-bullying campaigns have rolled out in recent years, with most of the messaging aimed either at the victims or the bullies themselves. But now, Adobe is teaming…

Adobe Wants Creatives to Mess With Its Logo, and It's Actually Using Their Ideas

Artists' renderings as corporate identity

Adobe has been slowly giving its logo a makeover—well, sort of. Since December 2013, Adobe has been asking the creative community to tinker with its visual brand identity, encouraging artists to…

Here Are 7 Interesting Digital Marketing Stats From the Past Week

Including Twitter's huge video growth

Last week was another intriguing period for interactive marketing data. Here are seven stats that jumped off the digital page: 1. Forty-four percent of males and 42 percent of females are…

Ad of the Day: This Space Mission Shows Everything Wrong With Advertising Today

A brand's fall from heaven

What better way to kick off Advertising Week that with the ultimate brand fail? The brand this time is AstroBoost, an energy drink you've probably never heard of (for reasons that…

These Digital Stats Show Exactly Why Google Fears Facebook Ads

Report reveals changes in the industry

Facebook continues to apply pressure to Google's ad business, showing that the social network's boldness is paying off, according to new research from Adobe. Adobe looked at the last three months…

These Award-Winning Drone Photos Show How Everything Looks Cooler From Above

Dronestagram names contest winners

There's nothing like a good dronie—the unique perspective, the otherworldly imagery and the fun of a selfie. So, when users of Dronestagram, an app devoted to drone photography, were asked…

Percolate Raises $40 Million to Build the Ultimate Marketing Machine

Also plans San Fran expansion

This marketing company may be a CMO's secret weapon. It reportedly helped Unilever save millions of dollars in marketing costs, and GE uses it to get more social on places…

Ad of the Day: Adobe Celebrates 25 Years of Photoshop With Colorful Oscars Spot

Set to Aerosmith's 'Dream On'

When you think of Photoshop these days, you might well envision fashion models being airbrushed within an inch of their lives. But there's so much more to the image-editing software,…

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