Topic: Ad Sales

New Yahoo COO to Be Based in New York

Location would rekindle ties with Madison Avenue

Yahoo’s new chief operating officer Henrique de Castro isn’t slated to start until the middle of next month, according to All Things D, but when he does, he won’t be…

Yahoo to Lose Revenue Head Michael Barrett

Source confirms earlier reports

Ever since Marissa Mayer was announced as Yahoo’s new CEO in July, questions have turned to the status of chief revenue officer Michael Barrett, whom interim CEO Ross Levinsohn had…

NBCU Consolidates Ad Sales Under Yaccarino

A year after taking the cable reins, exec adds broadcast to her portfolio

Less than a year after being tapped to lead NBCUniversal’s cable and digital ad sales efforts, Linda Yaccarino is assuming oversight of the company’s broadcast sales business. In her new role…

Yahoo Defector Marc Grabowski Joins Facebook Developer

Former key salesman lands at Nanigans

Marc Grabowski, who left Yahoo shortly after the Internet company brought Google vet Marissa Mayer on as CEO, is the new COO at Nanigans, a Facebook advertising software firm with…

UPDATED: Keith Turner to Replace David Lawenda at Univision

Ad sales president out, former NFL exec in

President of ad sales David Lawenda is leaving Univision in early September, a memo from Univision CEO Randy Falco to staffers said on Thursday morning. "David Lawenda informed me that…

Meet the 'Glamour' Generation

Women's monthly embraces the millennial woman

Founded in 1939, Glamour has long seen its mission as empowering women, with uplifting stories, tips and advice. But if today’s women in their 20s and 30s are more likely to…

Google to Announce Ad Exchange Direct Deals Marketplace in April

Company also debuts GoMo for Publishers

Google will announce in April an ad exchange direct deals marketplace, the company’s vp of new products and solutions Karim Temsamani said today during the Interactive Advertising Bureau’s Annual Leadership…

Nascar to Take Digital Platforms Back From Turner Sports

Seeking digital agency for site relaunch

Nascar has asked Turner Sports for the keys to and is now looking for a digital agency to help navigate a site relaunch. In an agreement announced Monday, Nascar will…

Blustery With a Chance of Down Parkas

Paul Walsh isn't your average run-of-the-mill meteorologist

Six months ago, The Weather Channel hired a meteorology whiz. Only this one won’t be doing the five-day forecast in front of a green screen. Paul Walsh, a former meteorologist with…

NBCU Taps Turner's Linda Yaccarino as Cable Ad Sales Chief

Will take over for NBCU ad exec Dave Cassaro

Turner Entertainment’s top sales and marketing exec, Linda Yaccarino, is reportedly taking over as NBCU’s new head of cable advertising from current ad chief Dave Cassaro, the New York Post…