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Topic: Ad Sales

Facebook's Mobile Base Is 1 Billion Users Bigger Than All of Twitter

Social network is growing faster, too

Facebook now counts more than 1.3 billion mobile users, putting its smartphone-based audience at a billion more people than Twitter attracts as a whole. That is one of the most…

Yahoo's Best Ad Growth in Years Comes With Costs

Revenue up 15 percent in Q2

Marissa Mayer reported Yahoo's best revenue growth in nearly a decade, but the company is spending a lot of money and actually took a loss, overall. Yahoo announced second-quarter results today…

NBC Has Officially Sold All of Its $4.5 Million Super Bowl Spots

And just in time

It's official, and not a moment too soon: NBC has sold every single spot in the Super Bowl, although some pre-game spots are still up for grabs, according to Seth…

Facebook Just Shared Insane Q4 Mobile Numbers and Ad Sales

Its smartphone promos alone did $2.5 billion

Facebook's mobile sales continue to skyrocket, now accounting for 69 percent of its advertising business, according to results it shared today. During the 2014 fourth quarter, Facebook did $3.6 billion in…

7 Big Stats From Facebook's Q3 Earnings Report

Ad sales continue to drive growth

Facebook's advertising sales jumped 64 percent in the third quarter compared to the same period year, as the company maintained momentum from earnings reports earlier this year. Here are 6 other…

Family Circle Redesign Puts Focus on Nontraditional Families

Plus, more beauty and style content

Meredith’s Family Circle is getting a facelift with its September issue. But the redesign, introduced earlier this month, isn’t just cosmetic—the magazine is also updating its content in an effort…

Twitter Reveals MoPub's Ad Growth

Mobile exchange on pace to make $13M this year

Twitter just disclosed how much money MoPub makes. The messaging platform had to reveal the mobile exchange's finances as part of its disclosure to potential investors before it becomes a…

November Rain: TV’s Big Surge

Postelection ad dollars pour in as clients free up budgets, N.Y. gets back to work

The morning after Barack Obama secured his second term as the 44th president of the United States, two significant events occurred that left TV ad sales executives breathing a little…

New Yahoo COO to Be Based in New York

Location would rekindle ties with Madison Avenue

Yahoo’s new chief operating officer Henrique de Castro isn’t slated to start until the middle of next month, according to All Things D, but when he does, he won’t be…

Yahoo to Lose Revenue Head Michael Barrett

Source confirms earlier reports

Ever since Marissa Mayer was announced as Yahoo’s new CEO in July, questions have turned to the status of chief revenue officer Michael Barrett, whom interim CEO Ross Levinsohn had…

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