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Topic: Acuvue

These Compelling Campaigns Are the Gold Standard for Sports Advertising

Clio honors Gatorade, Nike, NBA and Nascar

The Clio Awards launched Clio Sports last year to honor the best in sports advertising and marketing. Gatorade, Nike and the NBA, among many others, were honored with Clio gold…

15 Purchases That Might Outlive You

Brands that guarantee you’ll be satisfied with their stuff

Despite the rage of disposable clothing and the rise of America’s throwaway culture, some brands do still make things for keeps—and offer satisfaction guarantees to go along with them. Read…

Deutsch Back on J&J Roster With Acuvue

Past client link

Past client connections at Johnson & Johnson paid off for Deutsch as it picked up Acuvue from corporate Interpublic sibling McCann Health. Ashley McEvoy, who was named company group chairman of…

This Is How Johnson & Johnson's Acuvue Uses Real-Time Data

Behind the digital dashboard

With spring-like weather finally here, contact lenses are in seasonal demand for teens, college kids and others who want to ward off itchy allergies or simply ditch their eyeglasses for…

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