Topic: Activision
Prototype 2, a follow-up to the highly successful 2009 video game Prototype, is set to release today. Given that gaming campaigns now start years in advance, Activision has decided to…
Author and former U.S. Army paratrooper D.B. Grady lays down some heavy fire in The Atlantic, blasting 72andSunny's hugely popular Call of Duty: Modern Warfare 3 ad with Sam Worthington…
Sam Worthington and Jonah Hill were great in their recent spot for Activision's Call of Duty: Modern Warfare 3. But it didn't give Hill much room to indulge in his…
A star has been born in TBWA\Chiat\Day's campaign for Call of Duty: Black Ops. It's the burger flipper who was seen double-fisting the handguns at the end of last year's…
Here in America, the ad for Activision's new racing game, Blur, takes a pretty funny swipe at the juvenile joyride that is Mario Cart. But in France, the ads…
It hasn't been the easiest week for Activision. After outraging some Kurt Cobain fans by resurrecting the long-dead Nirvana frontman for Guitar Hero 5, the gaming company now says it's…
Fred Astaire danced with one Dirt Devil, and before you knew it, marketing folks were reanimating corpses faster that you could say "Herbert West." Now, it's Gen X's turn…
