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Topic: 72andsunny

Facebook Opens Its Ad Awards to Instagram Campaigns

Starts taking submissions

Facebook is allowing a new ad type in its yearly awards: Instagram campaigns. The Facebook Awards started taking submissions last week, and for the first time, Instagram ads are up for…

72andSunny Takes a Global Role on Unilever's Axe

Company goes off-roster for a key assignment

Unilever's existing roster shops on Axe remain in place—including Bartle Bogle Hegarty, Lowe Ponce and R/GA—but newcomer 72andSunny is taking on a significant role. 72andSunny's Amsterdam, The Netherlands, office will focus…

Ad of the Day: Meet the Crazy Cameraman Who Films Every Kill in Call of Duty

Randall Higgins is not messing around

One of the great mean-spirited pleasures of multiplayer gaming is knowing that whenever you finally seize the day and blow your enemy to smithereens, he or she has to watch…

Carl's Jr.'s Super Bowl Ad Is Here, and What a Surprise, It Stars an Almost-Naked Woman

Charlotte McKinney takes the stage

Hold on to your patties, because Carl's Jr. just released an extended version of its regional Super Bowl ad, in which it shows even more skin than usual. The spot, by…

Jared Leto Headlines Adweek’s L.A. Roundtable

A-listers from the worlds of entertainment, agencies and tech talk creativity and convergence

More than any city in the world, Los Angeles defines creativity. It is shaped by a massive entertainment industry, storied creative agencies and a burgeoning maker and startup culture. But…

Tillamook Dairy Ups Its Marketing Strategy

Hires 72andSunny to lead creative efforts

Tillamook, the Oregon farmer-owned dairy cooperative, has tapped 72andSunny to head strategy and brand development. "We have an extremely aggressive growth plan for the next five years," said John Russell, senior…

Inside the Massive Campaign Behind Call of Duty: Advanced Warfare

Kevin Spacey's digitized mug is only part of the package

Disembodied, badly equalized and with no musical cues or ambient sound around it, the nonetheless recognizable voice of Kevin Spacey in sneering antihero mode fuzzes over the computer speakers. "You…

Craigslist Is the Setting for This Interactive Music Video About Humanity, or at Least Weird Ads

72andSunny gets classified

Craigslist might be best for making a couple bucks off that one-wheeled leopard-print bicycle your ex left behind, and it's just that kind of random human curio that makes the…

Google Embeds Itself in NYC With Some Delightful Site-Specific Outdoor Ads

72andSunny searches the city

Google has been running a lovely ad campaign promoting its rebranded mobile app. But some of the best executions have been pretty hard to find—because they've been woven into the…

Ad of the Day: Starbucks Tells Your Story, Not Its Own, in First Global Brand Campaign

The world's ubiquitous host

Need a place where you can audition someone for your band? Where you can haul your giant computer equipment for a geeky meeting? Where you can fuel up with your…

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