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Topic: 2k Sports

Silicon Beach: Southern California's New Ad Agency Hot Spot Media, tech and ad players jostle for space in seaside burgs

Chris Raih wanted to settle somewhere funky and hip with ready access to creative talent when he was scouting a Southern California location in 2006 for his about-to-launch ad agency…

July 8, 2013, 10:24 PM EDT

Lincecum's avatar is more likable than he is

This commercial from Ground Zero for 2K Sports stars reigning National League Cy Young Award winner Tim Lincecum and his animated counterpart from the popular MLB 2K9 video game. Adweek's…

March 4, 2009, 7:46 AM EST

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